Azure aimed at moving enterprises to Web

Azure aiming to inspire corporate developers to rethink the way they develop software so applications can take better advantage of the Web.

In offering a cloud development and deployment platform, Microsoft has a harder task than competitors like Amazon or, both of which started their businesses on the Web. With its software legacy, Microsoft has to tend to millions of developers who use its platforms to build software meant to live on premise in a corporate data center while balancing the rapidly evolving needs of more sophisticated Web applications.

James Governor, principal analyst for analyst firm RedMonk, had a more simplistic and tongue-in-cheek description of the scale-out model Azure is trying to provide for corporate applications, comparing it to "wearing your underpants on the outside of your clothes."

Developers need to find a way to expose their applications to as many users as possible but still keep the security, scalability and other factors intrinsic to corporate computing environments in mind, he said.

"This externalization and rethinking the role of IT -- it's something important that all enterprise organizations are going to have to face," he said. "How do you build applications that scale and include different constituencies? How do you extend identities on the Web?"

Pitney Bowes Management Services, a subsidiary of Pitney Bowes that outsources business services such as mailing, communications and shipping to Fortune 1000 companies, is one company that is facing this problem. Pitney Bowes Management Services is working with Microsoft to test a version of its dMail digital mail conversion service running on Azure.

Terry Doeberl, director of business development for Pitney Bowes Management Services, said one benefit to a Web-based development model for applications is that it will make applications independent of the desktop operating systems, which he called "the bane of many companies' existences" because of how difficult it can be to install new applications across desktop PCs.

As described by Microsoft, Azure abstracts the application from the OS using virtualization technology, which means the two can act independently of each other.

Doeberl said the separation between the application and the OS also simplifies the maintenance of support of individual desktop users while making the applications more accessible from mobile devices.

Join the newsletter!


Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags azure

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Elizabeth Montalbano

IDG News Service
Show Comments

Cool Tech

Bang and Olufsen Beosound Stage - Dolby Atmos Soundbar

Learn more >

Toys for Boys

Sony WF-1000XM3 Wireless Noise Cancelling Headphones

Learn more >

Nakamichi Delta 100 3-Way Hi Fi Speaker System

Learn more >

ASUS ROG, ACRONYM partner for Special Edition Zephyrus G14

Learn more >

Family Friendly

Philips Sonicare Diamond Clean 9000 Toothbrush

Learn more >

Mario Kart Live: Home Circuit for Nintendo Switch

Learn more >

Stocking Stuffer

Teac 7 inch Swivel Screen Portable DVD Player

Learn more >

SunnyBunny Snowflakes 20 LED Solar Powered Fairy String

Learn more >

Christmas Gift Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles


PCW Evaluation Team

Tom Pope

Dynabook Portégé X30L-G

Ultimately this laptop has achieved everything I would hope for in a laptop for work, while fitting that into a form factor and weight that is remarkable.

Tom Sellers


This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang


It really doesn’t get more “gaming laptop” than this.

Jack Jeffries


As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr


The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?