Avanade MD makes his case for cloud computing

Cloud computing is an evolution that will take place over time, but there are definite ways for companies to take advantage of cloud today, says Craig Dower, managing director, Avanade Australia.

Craig Dower, Managing Director, Avanade Australia

Craig Dower, Managing Director, Avanade Australia

With Microsoft increasingly talking up cloud computing it is not unexpected that Avanade, the consultancy dedicated to using the Microsoft platform, and which was co-founded by Microsoft, is starting to talk up the benefits of running services in the cloud. To get a little more of a local insight where he thinks the market is positioned and what Avanade can offer organisations, we spoke to Craig Dower, managing director, Avanade Australia.

Why is Avanade talking up cloud computing?

As a relatively new term, there is quite a bit of confusion around what cloud computing is and different people interpret it in different ways. Although the technologies have been around for some time, it is the way they are now coming together that makes it a viable platform. Much of the discussion to date has been technical. We thought it would be useful to have a discussion about the business value of cloud computing – what does cloud enable and where might it be best applied? Customers are asking us how they should assess whether they are ready for cloud, and how to get started in cloud [computing].

Cloud computing is an evolution that will take place over time, but there are definite ways for companies to take advantage of cloud today. Companies need to be thinking about how they might manage the transition to cloud and where it sits as an option for them. They should be asking themselves what computing resources should be owned and managed internally, which might be owned but managed by a third party and which should be provisioned from the cloud.

How much local experience in cloud computing and SaaS do you offer? And how serious are you?

We’re very serious. It’s early times so few players have a lot of experience, anywhere. Look for more to come on details about our cloud based offerings targeted at helping customers realise the benefit.

Microsoft has a number of online offerings (current and emerging) that we believe companies can begin to take advantage of today – technologies like Microsoft Exchange Online, Microsoft SharePoint Online, Live Meeting Online, etc. We will be announcing more about our initiatives in this space soon.

Avanade has extensive experience helping companies migrate across platforms. We believe that expertise will play well for those companies seeking to migrate from on-premise to cloud technologies, and other derivatives.

As a Microsoft shop, why should customers talk to you before the Microsoft Azure platform is released?

Microsoft Online is available now. Azure will have many other features and benefits for developers that Microsoft Online does not provide. So, our counsel to customers is to investigate what advantages Microsoft Online and other cloud offerings offers today while developing a longer term strategy on what Azure might mean to them. We would suggest customers begin experimenting, build a point of view, then consider how this can be a part of their roadmap for the medium to longer term.

In a recent survey sponsored by your firm, you asked ‘How has the economic downturn since summer 2008 impacted your use of cloud computing?’ Some 44% of Australians said it increased it. Why do you think this is so? Is it perceived as a costs reduction tool?

Good question. We don’t know specifically as we didn’t get that data from the survey. What we do know is: the vast majority of companies are looking to technology to help reduce costs (rather than just reducing technology costs themselves). Costs aren’t the only consideration. Cloud computing will enable companies to push commodity-type software like email, portals, etc. giving them further opportunity to focus on technologies that truly add differentiation.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags cloud computingavanade

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Howard Dahdah

Show Comments



Sansai 6-Outlet Power Board + 4-Port USB Charging Station

Learn more >

Victorinox Werks Professional Executive 17 Laptop Case

Learn more >



Back To Business Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles


PCW Evaluation Team

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?