Telstra rebundles portals

Telstra is revamping its main dial-up portal to incorporate bundled services.

Telstra Retail managing director Ted Pretty said Telstra.com was not being scaled back, but "re-purposed" to address market changes and provide Telstra's prime brand interface to the market.

The portal will also provide support for access services such as BigPond and Telstra mobile services, which would also be bundled with other services as an online channel.

Pretty said it was important for Telstra to have an access service that it could bundle or distribute content or applications from any of the major Internet players or small developers.

He said at the time Telstra.com was started competitors such as Microsoft, Yahoo, AOL7 had asked the telco to tie-in with their products.

However, Telstra had declined the chance to give narrowband and broadband revenues in exchange for applications and content from those providers.

He said that Telstra's strategy that it needed access directly to the customer, rather than a horizontal portal arrangement, had proven correct.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Sandra Rossi

Computerworld
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Cate Bacon

Aruba Instant On AP11D

The strength of the Aruba Instant On AP11D is that the design and feature set support the modern, flexible, and mobile way of working.

Dr Prabigya Shiwakoti

Aruba Instant On AP11D

Aruba backs the AP11D up with a two-year warranty and 24/7 phone support.

Tom Pope

Dynabook Portégé X30L-G

Ultimately this laptop has achieved everything I would hope for in a laptop for work, while fitting that into a form factor and weight that is remarkable.

Tom Sellers

MSI P65

This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang

MSI GT76

It really doesn’t get more “gaming laptop” than this.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?