iiNet cranks ADSL to 8Mbps

Perth-based ISP, iiNet, has blown smoke in the face of rivals by firing up residential broadband speeds to 8Mbps and planning for up to 24Mbps later this year.

The "Broadband2" plans, launched on Tuesday, offer up to 8Mbps speeds to customers on iiNet DSLAMs who bundle with it's "iiphone" telephone services. A DSLAM (Digital Subscriber Line Access Multiplexer) is iiNet's own broadband infrastructure placed in local telephone exchanges. The plans start at $29.95 per month and speed depends on distance from the exchange.

iiNet Managing Director Michael Malone expects the offer to grow his substantial subscriber base, which at the end of last year included over 60,000 broadband customers, and cause a shift in the market.

"iiNet has always avoided being a 'me too' player," he said. "We want to shift the entire market in directions that ultimately give customers the best possible deal.

"Now we want to break the current industry-wide pricing model, that decent speed services are expensive. We want to see the speed be as high as your line can get."

iiNet has invested more than $10 million over the past year installing and rolling out its DSLAM infrastructure. By the end of 2004, it had one third of its broadband customers on its own equipment.

iiNet's architecture is based on Ericsson DSLAMs, installed in Telstra exchanges. So far, the equipment is running ADSL1 (which is the only protocol currently approved for use in Australia).

"We expect however, to see ADSL2 and maybe ADSL2+ ratified in 2005," Malone said. "This would extend potential speeds to 12Mbps and 24Mbps respectively."

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.
Show Comments

Cool Tech

Breitling Superocean Heritage Chronographe 44

Learn more >

SanDisk MicroSDXC™ for Nintendo® Switch™

Learn more >

Toys for Boys

Family Friendly

Panasonic 4K UHD Blu-Ray Player and Full HD Recorder with Netflix - UBT1GL-K

Learn more >

Stocking Stuffer

Razer DeathAdder Expert Ergonomic Gaming Mouse

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?