Citrix NetScaler Web 2.0 Push cuts datacentre cost

Citrix Systems has integrated a new feature, Web 2.0 Push technology, into its NetScaler product line, designed to alleviate the heavy-lifting caused by resource-hungry online applications

Santa Clara, Calif.-based Citrix Systems Inc. has added new technology to its NetScaler Web application delivery appliance designed to alleviate Web servers of the burden placed on them by resource-hungry Web 2.0 applications.

The Web 2.0 Push technology works by pushing data directly to a large number of Web 2.0 application users simultaneously, instead of relying on one-to-one user connections to back-end servers for extended periods of time.

Greg Smith, director of marketing for Citrix NetScaler product line with Citrix Systems, said the newly integrated feature is "perhaps the most dramatic enhancement in that area that we've made in many years."

Web 2.0 applications are proliferating across businesses for uses like online banking, video and news feeds, and monitoring consoles for electric grids, for instance. There's a strong shift in how applications are designed in that they typically provide and support much greater levels of user interactivity, and real-time collaboration and data, said Smith. "No longer are Web applications simply about requesting a static Web page with some product information, it's much more about interacting with the application and other users," he said.

According to Citrix, the Web 2.0 Push technology will reduce server costs by five to 10 times by streamlining the Web 2.0 process. The technology also enables "publish-and-subscribe" semantics and supports the proactive push of data from the server to the client, thereby freeing up backend servers from inefficient management tasks, because, said Smith, "simply setting up and managing those connections is quite expensive on the servers."

While some customers may choose to entirely outsource their data centre infrastructure in an effort to offload the responsibility, Smith said a hosted Web 2.0 application that is taxing on the provider's infrastructure "ultimately will get billed back to (the customer)."

The offering is targeted at businesses that run Web-facing applications, as well as those infrastructure service providers who might host Web 2.0 applications.

Lucinda Borovick, director of data centre networks at Framingham, Mass.-based research firm IDC Ltd., said the integrated Web 2.0 Push feature demonstrates how Citrix is innovating and bringing value to customers by supporting additional application traffic patterns ahead of its competitors. "Citrix is furthering the market with this technology," said Borovick.

Citrix is giving some attention to the issue of server sprawl in relation to Web 2.0 applications and, besides Monday's announcement, there are other technologies in the pipeline, said Smith. For instance, dynamic provisioning, or the ability for businesses to design their infrastructures in such a way as to avoid over-provisioning or deploying a larger number of servers in the event of a worst case scenario. Instead, said Smith, businesses can "design a typical application load and use Citrix solutions ... to automatically increase capacity of the infrastructure on an as-needed basis."

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags IDCCitrixWeb 2.0

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Kathleen Lau

ComputerWorld Canada
Show Comments

Father’s Day Gift Guide

Brand Post

Bitdefender 2019

Bitdefender solutions stop attacks before they even begin! Get cybersecurity that 500 MILLION users already have and trust.

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?