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AMD Tightens Organisation Focus on Microprocessor and Graphics Innovation and Platform Leadership

  • 01 June, 2009 17:30

<p><em>— Singapore chosen as APAC sales and marketing headquarters for AMD
—</em><br/>
<br/><strong>SYDNEY, Australia</strong> — <strong>June 1, 2009</strong> —AMD
(NYSE: AMD) announced on May 7th a new operating model that centers the organisation
on four equally critical functions: products, technology, marketing and customers.
The new structure is designed to better optimise AMD’s operations to drive
industry-leading performance graphics and microprocessors and further integrate
the company’s x86 processor and graphics technologies.<br/>
<br/>
“We are tightening our focus on delivering the winning products and platforms
our customers want based on AMD’s industry-leading microprocessor and graphics
technologies,” said Dirk Meyer, AMD president and CEO. “The next generation
of innovation in the computing industry will be grounded in the fusion of microprocessor
and graphics technologies. With these changes, we are putting the right organisation
in place to help enable the future of computing.”<br/>
<br/>
Meyer organised the company around these four operating teams. The rest of Meyer’s
direct reports remain unchanged.<br/>
<br/>
•A products group led by Rick Bergman, 45: This new group is responsible
for delivering all of AMD’s platforms and products and aligning the graphics
and microprocessor product development groups into a single unified organisation.
Jeff VerHeul, 50, will head the Processor Solutions Engineering team, to deliver
AMD’s platform silicon and improve time-to-market and innovation for near-term
roadmaps.<br/>
<br/>
•An Advanced Technology Group, led by Chekib Akrout, 51: This new group
will focus on developing AMD’s future technology innovation.<br/>
<br/>
•A marketing group, led by Nigel Dessau, 44: The singular marketing group
will drive cohesive and consistent external messaging across all of AMD’s
products and platforms.<br/>
<br/>
•A customer group, led by Emilio Ghilardi, 51: The sales organisation is
responsible for expanding AMD’s customer relationships globally.<br/>
<br/>
Today AMD announces another key appointment - that of Corporate Vice President
Ben Williams, as general manager of the Asia Pacific (APAC) region sales and marketing,
based in Singapore. Countries under Ben’s responsibilities include Australia,
New Zealand, ASEAN, India, Japan and Korea.<br/>
<br/>
“I am excited to be given the opportunity to lead a dedicated team in this
vibrant region,” said Ben Williams. “Singapore offers an excellent
business environment and is in close proximity to our customers in the region.
This is a significant move as it illustrates our continued commitment to our customers
in the region who continue to look to AMD to deliver the fusion of next generation
of computing and graphics solutions at home, at work and at play.”<br/>
<br/>
The company also announced that Randy Allen, senior vice president, Computing
Solutions Group, has decided to leave the company.<br/>
"Randy has been an important engineering and business leader who has played
a key role in many of AMD’s most significant achievements in recent years,”
said Meyer. “We wish him well in his future endeavors.”<br/>
<br/>
<strong>About AMD</strong><br/>
Advanced Micro Devices (NYSE: AMD) is an innovative technology company dedicated
to collaborating with customers and technology partners to ignite the next generation
of computing and graphics solutions at work, home and play. For more information,
visit <a href="#">http://www.amd.com</a>.<br/>
<br/>
AMD, the AMD Arrow logo, and combinations thereof, are trademarks of Advanced
Micro Devices, Inc. Other names are for informational purposes only and may be
trademarks of their respective owners.<br/>
<strong><br/>
PR CONTACT</strong><br/>
Renato Catalan<br/>
Gap Marketing and Management Pty Ltd<br/>
Website: <a href="#">www.gapmarketing.com.au</a></p>
<p><br/></p>

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