Yahoo adds tools to bolster search results

A SearchMonkey feature will let site owners enhance entries for product, news and other pages

Yahoo is adding two features to its SearchMonkey development platform to help site owners enrich the results that their pages generate on Yahoo Search.

On Thursday, the company is announcing via a post on its Yahoo Search Blog that it will expand its tools for enhanced search results to items such as products, news and events.

Yahoo is also announcing it will accept five types of feeds from Google Base, Google's online repository for user-generated structured data.

Going up against the much more successful Google, Yahoo is working to make the results from its search engine more useful to visitors and better channels for site owners that want to reach Internet users.

In March, it announced a SearchMonkey tool that lets site owners add videos, documents or games to the Yahoo Search results for their pages.

All they need to do is add a few lines of code to the page where the item is embedded.

SearchMonkey is now offering a mechanism for users to add a variety of information and images to news, local information, product, event and discussion pages.

For example, a vendor could make prices, customer ratings, and a product image come up as part of the search result for the product's name. All it would take is a few lines of code, and the results would appear a few weeks later, after Yahoo has re-crawled the page.

Yahoo will continue to support standard data formats such as RDFa (Resource Description Framework) and microformats, and it will add support for NewsML (News Markup Language) There is no sign-up process, Yahoo said.

Yahoo also announced a new capability for site owners with Google Base feeds. Google's online resource includes databases for several types of information, including events, cars for sale and jobs. Yahoo will accept five types of Google Base feeds: Event, Product, Review, Job and Personals.

Google Base users can submit their existing Google Base feeds to Yahoo Site Explorer to have those feeds represented in Yahoo Search.

In addition, Yahoo Site Explorer will convert that feed to DataRSS XML so it can be stored within Yahoo and accessed by third-party search engine developers who use Yahoo's BOSS (Build Your Own Search Service).

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags search enginessearchYahooSearchMonkey

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Stephen Lawson

IDG News Service
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?