Media releases are provided as is by companies and have not been edited or checked for accuracy. Any queries should be directed to the company itself.

STUDY: E-COMMERCE A SOUND DOWNTURN INVESTMENT

  • 25 June, 2009 07:54

<p>A report published by Sanford Bernstein analyst Jeffrey Lindsey has concluded that e-commerce will continue to thrive despite the economic downturn. “..we continue to believe that the retail e-commerce sector has a very high degree of recession/downturn resistance,” Lindsay writes.</p>
<p>Leigh Roberts, Managing Director of a specialist e-commerce business agrees.</p>
<p>“People associate online sales with good value. As people start to tighten their financial belts, they're going to turn to the web to find the best deals they can,” Roberts explains.</p>
<p>Through his firm eMark Solutions, Leigh has been providing ecommerce solutions to Australian IT Resellers for 5 years and has seen first hand the benefits of e-commerce.</p>
<p>You have to remember that with e-commerce your options are endless says Leigh.
“The majority of solutions I provide to Resellers include a quoting tool, helpdesk, CRM module, procurement mechanism as well as an online store. These customers benefit from a new revenue stream and back end efficiency.”</p>
<p>Most experts agree that e-commerce is recession resistant and encourage organisations to continue to aggressively market their products and services.</p>
<p>“A webshop is such an important component in Resellers’ marketing mix,” Leigh explains. “Australians are the third biggest online shoppers in the world and business buyers are always looking for the most efficient, cheapest and fastest fulfilled serviced model.”</p>
<p>One of eMark’s latest customers BES IT Systems, sees the downturn as an opportunity, not a threat. “Since we adopted eMarks ecommerce product, it has become an important marketing tool and revenue stream for our firm,” Sales Manager Dylan Mapp said. “The quoting tool has reduced the time spent by our reps on non value added processes and the CRM tool is helping us reduce customer churn.”</p>
<p>eMark Solutions offer Resellers fully customisable, hosted ecommerce solutions. eMark charge no upfront development fees, only a monthly licensing fee. More information about eMark’s products and services can be found at www.emarksolutions.com.au.</p>

Most Popular

Brand Post

PC World Evaluation Team Review - MSI GT75 TITAN

"I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it."

Most Popular Reviews

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Latest Articles

Resources

PCW Evaluation Team

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?