SAP adds Web services to Business ByDesign

Users of the SaaS ERP suite can tap Google, Business Wire and others with "one click"

Users of SAP's Business ByDesign on-demand ERP (enterprise resource planning) suite now have "one-click" integration with a range of third-party Web services such as Google's search engine and news and financial feeds such as Business Wire and Hoover's.

Three of the other services -- MapQuest, Navteq/Map24 and Falk Online -- have a similar focus. In addition, Business ByDesign users can tap GoYellow.de, a German directory assistance provider; the Morningstar investment research service; and Google's Maps, Product Search, News and Finance services.

More preconfigured third-party services will be included in the next version of Business ByDesign, which is scheduled for release later this year, SAP said.

However, SAP's announcement does not highlight Business ByDesign's slow path to market. SAP initially announced the SMB-focused suite in late 2007, and predicted sales would reach US$1 billion and 10,000 customers by 2010.

But the company subsequently scaled back its rollout plans for BBD, and instead focused on six markets -- the U.S., Germany, Japan, France, Great Britain and India -- while it works to ensure it can make enough of a profit on the offering at scale.

Company officials have given no concrete timetable for when a full-fledged rollout will occur, although executive board member Bill McDermott recently told IDG News Service that "the noise level" around the product should heighten later this year.

Therefore, the Web services announcement could be one effort by SAP to keep the BBD product in the public eye while it works out the final technical kinks.

For its part, SAP stressed the benefits for BBD's early adopters.

Users in the initial countries run their entire businesses on the suite, the company said in an e-mailed statement. "For these customers having access to this kind of Web service immediately out of their business application is a great advantage."

It wasn't immediately clear how deep the integrations are between the services and BBD. This is a key point, said Forrester Research analyst Ray Wang.

Just being able to call out to Google Maps from within the ERP suite has limited value, Wang said. But if the system could use sales data contained in BBD to create a "heat map" showing the hottest territories, "that would be pretty cool," he said.

Meanwhile, there is a sizable market waiting for the chance to tap Business ByDesign, in particular new or remote divisions of larger companies, who may not feel a full-fledged SAP Business Suite 7 implementation is justified but want to remain in an SAP environment, according to Wang.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags Business ByDesignSAP

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Chris Kanaracus

IDG News Service
Show Comments

Cool Tech

SanDisk MicroSDXC™ for Nintendo® Switch™

Learn more >

Breitling Superocean Heritage Chronographe 44

Learn more >

Toys for Boys

Family Friendly

Panasonic 4K UHD Blu-Ray Player and Full HD Recorder with Netflix - UBT1GL-K

Learn more >

Stocking Stuffer

Razer DeathAdder Expert Ergonomic Gaming Mouse

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?