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ATI FirePro™ S400 Synchronization Module Creates Smooth Virtual Canvas For Pro Video and Broadcast Professionals Rendering and S

  • 30 July, 2009 12:45

<p><em>- New AMD offering professional high-end graphics accelerators with Genlock
for video camera single source applications and Framelock for multiple 3D displays
-</em><br/>
<br/>
<strong>Sydney, Australia</strong> - <strong>July 30, 2009</strong> - To meet
the demanding synchronization needs of today’s professionals, AMD (NYSE:
AMD) introduced the ATI FirePro™ S400 Synchronization Module, providing
framelock and genlock synchronization for demanding broadcast, video editing,
visualization, simulation and rich display applications.<br/>
<br/>
•Genlock enables video and graphics feeds from various devices – such
as cameras, recorders, mixers, keyers and more – to “lock” to
an externally generated signal, helping avoid jumping, flicker or scan lines that
commonly arise when switching video sources.<br/>
<br/>
•The ATI FirePro S400 is a single card solution with a dedicated processor
capable of supporting clock-accurate, simultaneous GPU synchronization that professional
video, broadcast, simulation and rich display applications demand, perfect for
displays used in broadcast applications, or non-linear editing suites.<br/>
<br/>
•Framelock synchronizes display output and 3D rendering across multiple
graphics cards resulting in a smooth output across multiple displays or video
projectors to create a smooth virtual canvas.<br/>
<br/>
•ATI FirePro S400 delivers framelock functionality by combining synchronized
display output and simultaneous 3D buffer swapping, to help ensure GPUs in connected
systems present their outputs in perfect lock-step.<br/>
<br/>
•The new ATI FirePro Synchronization Module supports four professional graphics
cards, features a modern Serial ATA power connector and allows ATI FirePro graphics
accelerators to receive signals and synchronize to virtually any video input source,
including PAL and NTSC standard definition video black burst, high definition
TV tri-level, TTL and SDI sync.<br/>
<br/>
•The upgradeable firmware of the ATI FirePro S400 module is designed to
allow future updates to be deployed without requiring internal access to the host
computer, saving time and effort by allowing updates to be deployed in the field.<br/>
<br/>
•Compatible with ATI FirePro™ V8750 3D graphics accelerators targeted
at the high-end professional graphics market, and supporting existing software
interfaces, the ATI FirePro S400 is a drop-in solution, fitting into standard
PCI or PCIe slots and compatible with virtually any type of chassis or motherboard.<br/>
<br/>
<strong>Pricing and Availability</strong><br/>
•ATI FirePro S400 is currently available at the MSRP of US$799 and can be
purchased from system integrators and channel partners worldwide.<br/>
•ATI FirePro 3D workstation graphics accelerators and ATI FirePro S400 have
been engineered to deliver innovation and reliability for a wide range of professional
operating environments, including Windows® XP, Windows Vista, Windows 7 and
Linux. The unified driver, which supports all ATI FirePro workstation products,
helps reduce the total cost of ownership by simplifying installation, deployment
and maintenance.<br/>
<br/>
<strong>Supporting Quotes</strong><br/>
“Until now, synchronization modules available in the market only supported
four graphics cards at a time, synchronized with a limited range of video outputs
and were powered by older and increasingly outdated technology,” said Janet
Matsuda, senior director, AMD Professional Graphics. “Professionals need
a module that can meet the high demands of current video and 3D applications with
the flexibility to address new demands down the road, and the ATI FirePro S400
does just that at an affordable price.”<br/>
<br/>
“Customers have demanding synchronized video and displays applications that
require top notch operation today while being assured of a path of continued excellence
for the future. The ATI FirePro S400 from AMD helps meet that need,” said
Bob Kuehne, CEO, Blue Newt Software. “Blue Newt has worked with AMD from
the early stages, and we have been delighted by the expertise and support from
the AMD team in building this product. Our end-customers will appreciate the exceptional
performance provided by the combination of the ATI FirePro S400 synchronization
module and the ATI FirePro V8750 graphics accelerator.”<br/>
<br/>
<strong>Supporting Resources</strong><br/>
•ATI FirePro™ 3D workstation graphics accelerators<br/>
•Follow AMD professional graphics updates on Twitter: @ATIFirePro <br/>
•For general AMD updates on Twitter follow: @AMDUnprocessed<br/>
<br/>
<strong>About AMD</strong> <br/>
Advanced Micro Devices (NYSE: AMD) is an innovative technology company dedicated
to collaborating with customers and technology partners to ignite the next generation
of computing and graphics solutions at work, home and play. For more information,
visit <a href="#">http://www.amd.com</a>.<font size="1"><br/>
<br/>
Copyright 2009 Advanced Micro Devices, Inc. AMD, the AMD Arrow logo, ATI, the
ATI logo, FirePro, and combinations thereof are trademarks of Advanced Micro Devices,
Inc. Other names are for informational purposes only and may be trademarks of
their respective owners.<br/>
</font><br/>
<strong>PR CONTACT</strong><br/>
Renato Catalan<br/>
Gap Marketing and Management Pty Ltd<br/>
Website: <a href="#">www.gapmarketing.com.au</a></p>

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