Cisco: Borderless networks will bring collaboration to APAC

Networking giant launches generation 2 integrated services router portfolio

Borderless networks will address the region's IT's evolving need for collaboration because it will allow working at anytime from anywhere, according to Cisco Asia Pacific. "

"Borderless networks allows access to any resource at any time from anywhere using any device," said Cisco Asia Pacific managing director, borderless network architecture, Janesh Moorjani, speaking of the worldwide launch of the company's integrated services router generation 2 (ISR G2) family of devices.

"This solution is not about cobbling together existing technologies and solutions," said Moorjani. "It is a brand new approach, a rethinking of the problem from scratch entailing the introduction of next generation products and services."

"Generation 2 builds on the existing platform of seven million units [of generation 1 devices] around the world, and gives five times the performance at the same price point, and of course is video-ready," he said.

"It is fundamentally different from other market offerings and this is the best time to introduce this," he added. "Analyst firm Forrester Research showed that the number one priority for CIOs is to retain customers, followed by the need to lower costs."

Changing demographics, multi-dimensional problems

"In 2010, we see a continued expansion of branch locations," said Moorjani. "People want to be able to work remotely from anywhere, while the CIOs must of course continue to cut costs."

"The other big wave is the use of video for different purposes," he added. "The challenge of doing more with less, along with the demand for higher availability and better performance, means that what were once linear problems have now become multi-dimensional: all these problems must be solved at the same time. IT can no longer control usage, and has to respond to consumer choice, such as for using Nokia mobile devices."

"Hardware and software have been decoupled in this new approach so that customers can quickly and flexibly turn on required services and protect their investment," he said. "Video is harnessed as the agent of change to achieve closer customer contact, customer experience and customer loyalty."

"With seven million units deployed in just five years, generation 1 has been phenomenally successful," said Cisco director of marketing, access router technology group, Brian Ryder. "The borderless branch with ISRG2 is video-ready, offers services 'on-demand', and a more efficient and simpler operational process."

"Now, a car, a router and a phone can be connected via a Cisco ISR G2 device enabling full borderless networking," said Ryder.

"Asia Pacific customers from different sectors, trying out generation 2 have given positive feedback," he said. "We expect customers to take advantage of the benefits of decoupling software from hardware approach we have taken."

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