Adidas augmented reality shoe brings gaming to your... feet?

Based on the promotional video, it looks like you have to physically take the shoe off and hold it up to your computer's webcam to activate the gaming part of the shoe

Adidas' new Augmented Reality shoe hits stores in San Francisco this week, introducing browser-based gaming to footwear. Or at least we think that's what it's doing -- it's hard to understand just what's going on without actually having the shoe for ourselves.

Based on this promotional video, it looks like you have to physically take the shoe off and hold it up to your computer's webcam to activate the gaming part of the shoe -- which kind of defeats the whole purpose of shoes, as they're mostly supposed to go on your feet.

Nevertheless, our curiosity is piqued -- so we called the local Champs sports retailer to find out if they had the shoe in stores yet (as claimed by their website). We were told the shoes are coming in this week, but the sales associate has "never heard of" the Augmented Reality shoe before and wasn't sure if the store would be able to offer demos of the gaming portion of the shoe to customers.

Check the Augmented Reality shoes out on Adidas' official site here.

Thanks, Susan!

Follow GamePro Australia on Twitter: @GameProAu

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags augmented reality

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

AJ Glasser

GamePro
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?