Apple's iTunes Store serves up 10 billionth song

Downloads have averaged 1 billion per year since the store's launch in 2003

Apple's iTunes Store hit a landmark on Wednesday with the download of its 10 billionth song.

A counter on the company's home page hit the 10 billion mark at 9:43 p.m. GMT -- approximately 6 years and 10 months since the store first opened in the U.S. Back then it was known as the iTunes Music Store and served just music but it has since expanded to include video, TV shows and podcasts.

Timeline: iTunes Store at 10 billion

The customer who snagged the 10 billionth download will receive a US$10,000 iTunes gift card from Apple, the company said.

That's roughly enough money to fill an iPod Touch to capacity with music from the store -- a generous gift for any music lover, but not as generous as the package on offer when the store hit its billionth download in 2006. Then Apple offered a similar gift card but also a 20-inch iMac, 10 60GB iPods, and a music-school scholarship set up in the winner's name.

The most downloaded song of the 10 billion is The Black Eyed Peas' "I Gotta Feeling," according to a ranking published by Apple. The band's "Boom Boom Pow" scored the number-three song, giving it two songs in the top 20.

Singing sensation Lady GaGa had the second and sixth positions with "Poker Face" and "Just Dance" and Katy Perry also managed to get two songs in the ranking, with "I Kissed A Girl" and "Hot N Cold" at positions 13 and 15, respectively.

Apple didn't disclose the number of downloads per song.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags AppleiTunes

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Martyn Williams

IDG News Service
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?