Dell aims new PowerEdge servers at the cloud

The company has launched a new line of power-optimized servers for public and private clouds

Dell hopes to grab a bigger slice of the cloud infrastructure market with a new line of PowerEdge servers that the company announced on Wednesday.

The new PowerEdge C servers are aimed at service providers running busy Web sites and public cloud computing services, as well as enterprises building "private clouds" to deliver on-demand application services internally.

Dell said it would "take the guesswork" out of building public and private clouds by selling the servers in "turnkey cloud solutions" that include packages of hardware, software and implementation services.

The servers are an outgrowth of Dell's Data Center Solutions division, which works closely with Web giants like Microsoft and Facebook to build custom servers for their online operations. The division designed some of the servers running Microsoft's Azure platform, for example.

The DCS group works only with very large customers that buy tens of thousands of servers. To reach a wider audience, Dell created a few servers similar to the designs it built for those customers and is offering them for the first time as standard, listed products in the form of the C servers launched Wednesday.

It announced three PowerEdge C servers initially: the C1100, for high-memory configurations, the C2100, for data analytics and storage, and the C6100, a "four-node cloud and cluster optimized shared infrastructure server." They are 1u and 2u rackmount servers based on four- and six-core Intel Xeon 5500/5600 processors.

The systems are not like typical servers and won't appeal to all customers. They strip out some features, like redundant power supplies, to make the servers more energy efficient, but that also makes them less reliable. They are designed to run in specialized cloud environments with software that can route around hardware failures and keep applications running.

That means selling them will require education for both Dell's sales teams and its customers. But they could help Dell to compete better with rival cloud offerings like HP's Extreme Scale-Out systems, IBM's iDataPlex servers and power-optimized cloud products from SGI and others.

"We're going to be very clear to our sales force and our customers that these are for those rarefied environments where you have this type of software infrastructure," Barton George, Dell's cloud evangelist, said in an interview last month. "If you were to run SAP or a database or a file server on one of these systems it would be a disaster. It wouldn't work."

Dell's first turnkey cloud package is a platform-as-a-service offering that addresses "the key issues around Web application development and deployment," which Dell says are unpredictable traffic, the fear of under-provisioning, and migration from development to production. The package bundles Dell's C servers with cloud software from Joyent and some implementation and support services.

Within a couple of months it will offer C servers configured with Canonical's Ubuntu Enterprise Cloud software, and with data warehousing and analytics tools from Aster Data and Greenplum. Systems with Microsoft and VMware software will follow late this summer, said Forrest Norrod, vice president and general manager of Dell's server platforms group.

Dell is offering workshops and services to help companies design and deploy a cloud infrastructure, as well as technical support. It expects the servers to be used for running newer, Web-based applications written in PHP and Ruby on Rails, rather than for legacy applications, Norrad said.

They are intended for companies that will buy "a few racks, or a few hundred servers" at a time, he said -- in other words, smaller customers than the DCS unit has dealt with in the past, but still of a reasonable size. They are also targeted at high-performance computing customers.

Images and specifications for the C servers are posted here on Dell's Web site.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags DellserversCloudPowerEdge series

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

James Niccolai

IDG News Service
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?