NEC issues about face

Despite repeated assurances to the contrary, NEC Australia's computing group announced today it would amalgamate its operations with Packard Bell NEC from next year.

Packard Bell NEC said last week it would withdraw its Packard Bell brand of PCs from the US market, lay off 80 per cent of its 2600 employees and close its manufacturing plant in Sacramento, California. Local NEC officials were quick to distance themselves from that situation.

However, NEC's local personal product group will amalgamate with the Australian Packard Bell NEC operations, but the Packard Bell brand will remain, officials said. They would not confirm the name of the new entity nor would they speculate on whether the amalgamation was a direct result of Packard Bell's US troubles.

The new company expects revenues to exceed $2 million in 2000.

Packard Bell-branded products will continue to address the retail sector, while NEC products will proceed in the corporate, government and education market, officials said.

Packard Bell will continue manufacturing at its plant in Penang in Malaysia as well as maintaining sales offices in Singapore, Hong Kong, China, the Philippines and Australia. The two-year old Penang plant manufactures Packard Bell and NEC desktop and notebook computers for export to all countries in Asia-Pacific, as well as Australia and the Middle East.

NEC employs 1400 staff locally and reported a $650 million turnover for the financial year ended March 31 this year.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Ellen Cresswell

PC World
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Aysha Strobbe

Microsoft Office 365/HP Spectre x360

Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications

Michael Hargreaves

Microsoft Office 365/Dell XPS 15 2-in-1

I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?