Dell ditches RIM as it preps enterprise mobile push

Dell hopes to save 25 percent in mobile communication costs, primarily by eliminating BlackBerry servers

Dell is moving its 25,000 employees from BlackBerrys to its own Windows Phone 7-based smartphone as the company prepares to offer a service that enables customers to make the same switch, Dell confirmed Friday.

Dell employees will be given the upcoming Venue Pro starting next week, according to the The Wall Street Journal, which first reported the story. The company will then begin marketing a migration service to business clients within two weeks, according to the Journal.

"Dell does intend to transition employees using company-provided BlackBerrys over to Dell devices," said Jess Blackburn, a Dell spokesman, in an e-mail to the IDG News Service.

The Venue Pro comes with a 4.1-inch display and a slide-out QWERTY keyboard.

The move will save Dell about 25 percent in mobile communication costs, primarily by eliminating the need for BlackBerry servers, Dell told the Journal.

Dell's decision to move away from RIM's smartphones to its own products doesn't come as a surprise to Leif-Olof Wallin, research vice president at Gartner.

"It would be kind of embarrassing to have your own sales staff walking around with a product from a competitor," said Wallin.

However, he isn't so sure Dell will be successful getting other companies to move from their BlackBerrys to Windows Phone 7. In general, he thinks the future for Windows Phone 7 in the enterprise looks bleak. Microsoft's new platform is very much focused on consumers, and has integration with Exchange and Office Communications Server, but not much else, he said.

An approach that is gaining momentum among enterprises is to support multiple smartphone OSes, said Wallin. Typically, companies add Apple's iPhone and Android-based smartphones, not Windows Phone 7 smartphones, to the current use of BlackBerrys, he said.

Eventually, Dell also will offer Android smartphones to its employees, according to the Journal.

(Agam Shah in New York contributed to this story.)

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags mobilesmartphonesoperating systemsDellsoftwareapplicationstelecommunicationWindowsPhonesconsumer electronicsMobile operating systems

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Mikael Ricknäs

IDG News Service
Show Comments

Cool Tech

Toys for Boys

Family Friendly

Stocking Stuffer

SmartLens - Clip on Phone Camera Lens Set of 3

Learn more >

Christmas Gift Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Aysha Strobbe

Microsoft Office 365/HP Spectre x360

Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications

Michael Hargreaves

Microsoft Office 365/Dell XPS 15 2-in-1

I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?