Dell ditches RIM as it preps enterprise mobile push

Dell hopes to save 25 percent in mobile communication costs, primarily by eliminating BlackBerry servers

Dell is moving its 25,000 employees from BlackBerrys to its own Windows Phone 7-based smartphone as the company prepares to offer a service that enables customers to make the same switch, Dell confirmed Friday.

Dell employees will be given the upcoming Venue Pro starting next week, according to the The Wall Street Journal, which first reported the story. The company will then begin marketing a migration service to business clients within two weeks, according to the Journal.

"Dell does intend to transition employees using company-provided BlackBerrys over to Dell devices," said Jess Blackburn, a Dell spokesman, in an e-mail to the IDG News Service.

The Venue Pro comes with a 4.1-inch display and a slide-out QWERTY keyboard.

The move will save Dell about 25 percent in mobile communication costs, primarily by eliminating the need for BlackBerry servers, Dell told the Journal.

Dell's decision to move away from RIM's smartphones to its own products doesn't come as a surprise to Leif-Olof Wallin, research vice president at Gartner.

"It would be kind of embarrassing to have your own sales staff walking around with a product from a competitor," said Wallin.

However, he isn't so sure Dell will be successful getting other companies to move from their BlackBerrys to Windows Phone 7. In general, he thinks the future for Windows Phone 7 in the enterprise looks bleak. Microsoft's new platform is very much focused on consumers, and has integration with Exchange and Office Communications Server, but not much else, he said.

An approach that is gaining momentum among enterprises is to support multiple smartphone OSes, said Wallin. Typically, companies add Apple's iPhone and Android-based smartphones, not Windows Phone 7 smartphones, to the current use of BlackBerrys, he said.

Eventually, Dell also will offer Android smartphones to its employees, according to the Journal.

(Agam Shah in New York contributed to this story.)

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags mobilesmartphonesoperating systemsDellsoftwareapplicationstelecommunicationWindowsPhonesconsumer electronicsMobile operating systems

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Mikael Ricknäs

IDG News Service
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Tom Pope

Dynabook Portégé X30L-G

Ultimately this laptop has achieved everything I would hope for in a laptop for work, while fitting that into a form factor and weight that is remarkable.

Tom Sellers

MSI P65

This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang

MSI GT76

It really doesn’t get more “gaming laptop” than this.

Jack Jeffries

MSI GS75

As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr

MSI PS63

The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?