Building a better business backup system

Backup may never be fun, but it is becoming more affordable, automated, and painless.

As with buying insurance or taking vitamins, committing to data backup is a hard sell. Everyone knows that storing records safely in more than one place protects the health of a business, but many companies fail to establish backup systems that will keep them running if disaster strikes.

Unfortunately, often it takes a crisis -- such as a natural disaster, a theft, or a system failure that wipes out a legacy of data -- to motivate action.

Realizing that you need a new storage strategy sometimes comes less dramatically and more gradually. Very small companies are often unprepared for success, relying on backup products that are fine for individual consumers but incapable of adjusting as several months' or years' worth of records pile up.

Less than 20 per cent of small to midsize businesses polled by Gartner research named storage as a top spending priority for 2011.

Thankfully, establishing a reliable and serious storage and recovery system is more affordable and less time-consuming than it was just a few years ago. More small and midsize companies are turning away from tapes or hard-disk consumer systems in favor of appliances that attach to a local network and beyond, or to strictly cloud-based services.

Frustrated by high costs or by technology that's lacking in features or difficult to use, one-fifth of organizations will change the brand they lean on for backup this year, according to Gartner.

Backup systems ideally run in the background without much human effort and let you restore data to specific points in time. Look for backup behind a backup system, such as a disk-to-disk-to-cloud setup, composed essentially of Web-based storage tied to hardware in more than one location. And make sure that a cloud-storage service offers redundant servers in different geographic locations.

Among the many options, easily expandable storage area networks have come down in price, but still cost thousands of dollars. Many small businesses are increasingly finding that network-attached storage boxes, whether off the shelf or customized by an IT pro, fit their budget and are small enough to sit on a desk.

"The main benefits of going to NAS is that it will be much faster," says Rachel Dines, an analyst with Forrester Research. Look for deduplication and server virtualization for lower costs and more flexibility in managing data over the long haul, she says.

Whether you buy a backup product from a big retailer or one customized by a reseller that tailors tech support to your business, ongoing troubleshooting should be included in addition to help with setup.

Purely cloud-based storage often appeals to small businesses with very limited IT support. This kind of backup arrangement can be easier to get off the ground than a backup system involving new hardware, as it requires only uploading data from your local machines directly to faraway servers that the service provider hosts. However, moving data across an Internet connection can be slow.

You can find hundreds of Web-based backup services, so shop wisely before turning over your data to a third party. When choosing any backup provider, look for signs that it will be around for years to come, and ask what would happen if the company were to go out of business. What level of service can it guarantee? Does the provider promise a specific data-recovery time, or pledge that your data will be available whenever you demand it? If you don't use the service for a certain period of time, could the company cancel your service?

Harder to determine is knowing where your data lives. Is it lumped in with records from the provider's other customers? How does the cloud service ensure privacy? Don't leave data strictly in their hands, either; again, back it up on hardware in multiple locations.

And before you change your backup strategy, step back and create a backup plan. Start with understanding how much data you currently need to access: How many applications, databases, virtual machines, e-mail records, and files are you dealing with?

And rather than throwing out your old backup system, consider stashing it as an archive of the dusty records you rarely access anymore.

Case Study: Better Backup Pipeline Fits a Plumbing Company

Blue Sky Plumbing needed a better backup system. The company in suburban Denver had been saving critical data to various USB drives, which was a step up from a slower, less-reliable tape-based system. But like many other small businesses, Blue Sky found this setup less than ideal.

Staff members were supposed to rotate the drives daily away from the office, but sometimes forgot to do so. Data could be overwritten accidentally or left vulnerable to theft or natural disasters. As the data grew, backups became more and more sluggish, so fewer records ultimately ended up stored on the drives.

The inconvenience turned into a crisis when a late-season snowstorm caused power surges and damaged the company's server, despite UPS protection. A data rebuild cost Blue Sky half a day of operations.

The Solution

Anchor Network Solutions stepped in to establish a more reliable, automated disk-based system that sends data to a distant data center each night. It bought a Zenith Infotech backup and disaster-recovery appliance, offering it to Blue Sky in an Anchor-branded, hardware-as-a-service arrangement. The equipment is essentially a white-label network-attached storage drive.

Point-in-time backups restore data as often as every 15 minutes into a virtual server environment and provide business continuity. Blue Sky relies on an onsite Dell PowerEdge Server running Microsoft Small Business Server. But if that fails for whatever reason, within 45 minutes the company's 15 users can keep the business running on a virtual server built from the most recent backup, instead of shutting down while waiting for replacement parts.

Anchor Network Solutions backed up its client's server data, including all Microsoft Exchange mail as well as Word, Excel, and PDF files. Most crucial to protect was Blue Sky's SQL-based business application, Successware, which manages appointments and client records -- the heart of operations.

The entire project took about 4 hours to set up without downtime; a single server reboot happened after-hours. In addition to a $600 setup fee, ongoing monthly costs of several hundred dollars maintain the backup and recovery system.

The Outcome

The new system relieved staffers of responsibility for backup, freeing them to focus on their core jobs. Most important, the business continuity enabled by the tech overhaul enabled Blue Sky to work on its own timeline rather than leaving it vulnerable to unanticipated disasters.

These days, if a server acts up, it won't force work to shut down. In the past, such an event could have cost thousands of dollars, preventing the company from servicing customers while still having to pay employees at the same time. Now, even if a server outage occurs, the company can dispatch plumbers and heating and air-conditioning technicians to customers as normal.

-- Case study submitted by Vince Tinnirello, owner of Anchor Network Solutions, a Microsoft Certified Partner and Small Business Specialist that provides infrastructure support and managed services to small businesses in the Denver metro area. You can reach Vince via the Anchor Network Solutions Website or at 303/904-0494.

If you're an IT solutions provider serving the small to midsize business market, and you'd like to learn how you can contribute to PCWorld Tech Audit, send e-mail to We're always looking for more talented pros.

Tech Audit is written and produced in cooperation with IT professionals in the field. All recommendations and opinions expressed represent the independent judgment of the authors and do not necessarily reflect those of PCWorld or its editorial staff.

Join the newsletter!


Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags Cloudcloud computinginternetGartnerserversstorageserversoftwarebackuphardware systemstech supportUtilities

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Elsa Wenzel

PC World (US online)
Show Comments

Brand Post

Most Popular Reviews

Latest Articles


PCW Evaluation Team

Luke Hill


I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?