.CO domain tops 1M registrations, draws Amazon, Twitter

Registry operator .CO Internet SAS achieved the milestone earlier than expected

The registry operator for the .CO top-level domain, .CO Internet SAS, has exceeded 1 million domain name registrations, a significant milestone for the company in its efforts to position the domain as a safe, attractive Internet presence option for businesses.

.CO Internet SAS took over administration of the domain in early 2010 from Colombia's University of Los Andes with a commercial strategy to present .CO as a viable alternative to the overcrowded .COM.

It started selling .CO domain names in mid-2010 and has succeeded in getting several marquee customers to buy premium .CO domains -- including one-letter names -- in addition to taking possession of the domains with their brand names.

For example, Overstock paid US$350,000 for O.CO, an address it is using to rebrand the company internationally. Meanwhile, Amazon bought A.CO, Z.CO, K.CO and Cloud.CO, and Twitter acquired T.CO for its URL shortening service.

From the start, .CO Internet SAS took deliberate steps to repel domain name squatters and speculators, including charging higher fees and working with a small number of reseller registrars, such as GoDaddy, and contractually binding them to certain principles and policies.

Earlier this month, the magazine World Trademark Review recognized .CO Internet SAS for having one of the five best in-house trademark teams among Internet companies, along with Amazon, eBay, Yahoo and winner Google.

.CO Internet SAS, which is based in Miami, has sold .CO domain names in more than 200 countries, with the biggest concentration of accounts in North America (50 percent) and Europe (25 percent).

Juan Diego Calle, CEO at .CO Internet SAS, said he didn't expect to achieve the 1 million domain-name milestone so quickly, but that the demand for .CO addresses is understandable.

"Getting to 1 million domain names reinforces the reason why we got into this business in the first place," he said. ".COM is saturated and .CO is taking over where .COM left off."

The company sees big opportunities for growth in the next three to five years, especially in regions like Asia and Latin America.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags internettwittertelecommunicationamazon.comInternet service providersInternet Corporation for Assigned Names and Numbers

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Juan Carlos Perez

IDG News Service
Show Comments

Cool Tech

Toys for Boys

Family Friendly

Stocking Stuffer

SmartLens - Clip on Phone Camera Lens Set of 3

Learn more >

Christmas Gift Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Aysha Strobbe

Microsoft Office 365/HP Spectre x360

Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications

Michael Hargreaves

Microsoft Office 365/Dell XPS 15 2-in-1

I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?