Neustar acquires Targusinfo for better analytics

The company wants to take advantage of Targusinfo's position in the caller ID market

Neustar is acquiring privately owned Targusinfo for approximately US$650 million in cash in a bid to expand its real-time information and analytics services, it said on Tuesday.

Both Neustar and Targusinfo manage databases that allow companies to find, connect and authenticate users across Internet and voice networks, whether fixed-line, cable or mobile, Neustar CEO Lisa Hook said in a blog post..

The most public part of Targusinfo's offerings is its caller ID service, which provides 178 million identifications per day. But the company also offers a whole host of other solutions based on its database of North American caller names, including allowing companies to confirm links between name, address, landline phone, mobile phone, email and IP address information, and then use that for marketing purposes.

Neustar, on the other hand, was created to allow users to take their phone number with them when they switched carrier or moved. Today it manages global telephone number and IP address databases. The company also offers IP geolocation services, threat monitoring and website performance monitoring.

The two companies are not new acquaintances: their headquarters are just a few miles apart in Virginia, and the deal stems from a meal Neustar's Hook had with Targusinfo's CEO George Moore last year, Hook wrote.

Neustar expects to complete the transaction in the fourth quarter.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags advertisingtelephonytelecommunicationneustarCarriersvoipTargusinfointernetanalytics

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Mikael Ricknäs

IDG News Service
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?