Legend branches into SD memory

Legend has released a new range of secure digital (SD) memory cards from its Adelaide plant and is claiming an Australian first for the local manufacture of this kind of product.

The new line was created in response to the growing demand for digital cameras, MP3 players, PVRs and increasing adoption of SD for laptops, Legend sales director, Rob Kester said.

"Flash sales worldwide in 2004 were $US15.9 billion and we expect the market to continue to expand this year," he said.

Sales projections were about $30 million over the coming year for the company's flash range, he said.

"Gartner has predicted that flash market is going to be based on SD and memory stick and I expect around half to be secure digital storage," Kester said.

Legend distributes its existing memory products to the channel and mass market retailers and has office-warehouses in all states. It is a preferred supplier to OEM manufacturers including Acer, Dell, IBM and Xerox.

Mass market retailers it distributes to include Dick Smith Electronics, Target, Kmart and Harvey Norman.

The flash SD cards were now being supplied through these established channels, Kester said.

Its SD range consists of 64MB, 128MB, 512MB, 1GB and 2GB cards.

Currently, the entry-level product sold the most but the trend was towards higher capacity, Kester said.

"I expect 512MB cards to be the standard by December as video content becomes more popular on mobile phones and digital cameras," he said.

Join the newsletter!


Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.
Show Comments

Brand Post

Most Popular Reviews

Latest Articles


PCW Evaluation Team

Luke Hill


I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?