Apple adds App Store catalog section ahead of new iPad

Apple's addition of a Store Catalog section in the App Store may point to new content features in the next-gen iPad

On the eve of Apple’s iPad related event on Wednesday, the company added a new Catalogs category in the App Store. It’s not often Apple adds new categories in its applications tore, and the new section could be linked to features on the new iPad, dubbed either iPad HD or iPad 3.

Dozens of apps have now been moved from the Lifestyle category to Catalogs, including Catalog Spree, the first app to move, spotted by AppleInsider late on Tuesday. Other notable additions to the section include Catalogs.com, Saks, Toys R Us, Ikea, Nordstrom and Google Catalogs.

It’s still unclear if there is any link between the new category and the upcoming iPad, which should be introduced later on Wednesday at a special event. The new iPad is expected to come with a high-resolution Retina display, which would only improve the appearance of interactive catalogs designed for the device.

A study last year found that record numbers of consumers are already shifting their shopping from PCs to mobile devices, as mobile sales as a percentage of total online shopping sales continue to increase. Dedicating a section in the App Store to catalog shopping apps would further boost people ditching hefty catalogs in favor of its iPad counterpart.

Google is also making a foray into catalog shopping. The company introduced last August Google Catalogs, a free tablet app that contains many popular catalogs. There’s no integrated shopping experience in the app, but each catalog has links to the merchant’s website or when you could find it nearby.

Follow Daniel Ionescu and Today @ PCWorld on Twitter

Join the PC World newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Daniel Ionescu

PC World (US online)
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

Armand Abogado

HP OfficeJet 250 Mobile Printer

Wireless printing from my iPhone was also a handy feature, the whole experience was quick and seamless with no setup requirements - accessed through the default iOS printing menu options.

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?