Facebook launches App Center

Users will see app ratings and customised recommendations

Facebook has taken its App Center live at a slick media event in San Francisco, announcing a handful of previously undisclosed features.

The social networking company announced in May that it would launch an App Center to highlight high-quality social apps that run on its platform. On Thursday, the company gave a brief demo of the feature.

The App Center, which users will be able to access from the left-hand navigational menu on their Facebook landing pages, will feature personalized app recommendations based on an individual user's interests and previous activity. The apps can also be searched by category, such as "games" or "lifestyle."

Matt Wyndowe, a product manager, said that when employees tell their friends about the apps available on the Facebook platform, they are often asked: Where do I find them?

"To be honest, we haven't had a really good answer," Wyndowe said.

The App Center includes ratings for the apps, descriptions and screen shots to help users decide whether or not to download a given app. Each app's information page in the center may include a "send to mobile" button that, when clicked, will send a link to a download location to the user's mobile phone.

The App Center highlights apps that integrate with the Facebook platform, but it doesn't host them. Rather, it points users to the App Store, Google Play or a website where download is available.

The App Center launched with more than 600 apps featured, Wyndowe said.

Cameron Scott covers search, web services and privacy for The IDG News Service. Follow Cameron on Twitter at CScott_IDG.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Cameron Scott

IDG News Service
Show Comments

Cool Tech

Breitling Superocean Heritage Chronographe 44

Learn more >

SanDisk MicroSDXC™ for Nintendo® Switch™

Learn more >

Toys for Boys

Family Friendly

Panasonic 4K UHD Blu-Ray Player and Full HD Recorder with Netflix - UBT1GL-K

Learn more >

Stocking Stuffer

Razer DeathAdder Expert Ergonomic Gaming Mouse

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?