Nokia, Samsung, Sony join forces to improve indoor navigation

The In-Location Alliance has 22 members, but major players Apple and Google are missing

Nokia, Samsung Electronics, Sony and Qualcomm have formed the In-Location Alliance, which will work to improve the accuracy of indoor positioning, the companies said on Thursday.

Indoor positioning is the next frontier of mobile services. Finding out where you are in a mall or a sports arena using a smartphone is difficult today because GPS coverage usually isn't available. Besides improving navigation accuracy in those kinds locations, the In-Location Alliance will also prioritize low power consumption and making the technology both easy to implement and use, according to a joint statement.

The primary underlying technologies will be Bluetooth 4.0 and Wi-Fi. These technologies are already used in mobile devices and are therefore a good starting point for the Alliance's efforts. Pilots will start in 2012, while integration in smartphones and other devices and the first commercial consumer applications will arrive next year.

As indoor positioning becomes more accurate, it will open the door to new services. For consumers this could include receiving directions to the right products and promotions in nearby shops or using real-time navigation inside a building to help find a friend, the statement said.

The In-Location Alliance now has 22 members. The list also includes Broadcom, CSR, Dialog Semiconductor, Eptisa, Geomobile, Genasys, Indra, Insiteo, Nomadic Solutions, Nordic Semiconductor, Nordic Technology Group, NowOn, Primax Electronics, RapidBlue Solutions, Seolane Innovation, TamperSeal, Team Action Zone and Visioglobe.

Several important companies are missing, including Apple and Google, which both have a lot of interest in the location sector and indoor navigation. For example, earlier this year Google launched Maps Floor Plan Marker for Android, which is still in beta and aims to show users their location more accurately within indoor venues, the company said.

Send news tips and comments to mikael_ricknas@idg.com

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Mikael Ricknäs

IDG News Service
Show Comments

Cool Tech

Toys for Boys

Family Friendly

Stocking Stuffer

SmartLens - Clip on Phone Camera Lens Set of 3

Learn more >

Christmas Gift Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Michael Hargreaves

Microsoft Office 365/Dell XPS 15 2-in-1

I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?