Sony's Connect Co. to hone focus on digital media

Sony Corp. has set up a cross-company working group dubbed Connect Company to focus on the digital media market, the U.S. office of the Japanese electronics giant confirmed Thursday.

The effort will be headed by co-presidents, the team of Koichiro Tsujino, a Sony electronics engineer, and Phil Wiser, chief technology officer for Sony Corp. of America, the Wall Street Journal reported and a Sony spokeswoman confirmed. It will function as a "virtual" company overlaying various groups in the corporation, she said.

Some observers believe that Sony, with its diverse and sometimes redundant products, needs to coordinate its efforts better or risk missing the next generation of mass-market media technology. The inventor of the Walkman has seen Apple Computer Inc.'s iPod Mini become the top-selling digital audio player in Japan in recent months, while its own effort to tie together a digital music strategy consisting of players, an online music service, and PC software, has suffered setbacks.

Improving how SonicStage music-management software works with the San Jose-based Connect Inc. music store is a priority for Connect Company, and to that end it will merge the SonicStage group in Japan with a San Jose software group, the Journal reported.

In a press release announcing Wiser's promotion to CTO, Sony said he would oversee the team responsible for the development of the company's digital services businesses and infrastructure, including Connect Inc. Wiser is also charged with setting the U.S. unit's course in digital rights management and interoperability for digital services and devices, according to the company.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Elizabeth Heichler

IDG News Service
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?