Intel may look to outrun foundry competitors with new CEO Krzanich

Intel could move in the direction of becoming a full-fledged foundry, but will not make products for competitors

Intel hasn't signaled a change in strategy with the appointment of Brian Krzanich to CEO, but it is likely that the company will take steps to outrun its foundry competition by opening its industry-leading manufacturing facilities to more third parties.

Krzanich replaces Paul Otellini, who will retire this month after 40 years with the company, including eight years as CEO. With knowledge of Intel's complex manufacturing and chip operations, Krzanich became the top candidate to take over from Otellini.

The appointment of Krzanich points to a possible directional change for Intel to take on a larger foundry model and make more chips for third-party companies. Krzanich previously managed Intel's manufacturing operations, and analysts agreed that his appointment sends a message the company wants to use its strong manufacturing assets to generate revenue and keep factories occupied.

Intel has historically used its manufacturing assets to make chips for itself, but recently warmed to the idea of becoming a contract manufacturer. Intel has signed contracts to make chips -- mainly the high-margin FPGAs -- on a limited basis for third parties such as Altera, Tabula and Achronix. Intel's manufacturing assets are considered a generation ahead to rivals such as TSMC (Taiwan Semiconductor Manufacturing Co.) and GlobalFoundries, which are top two contract manufacturers.

"Intel will lead with massive manufacturing and fab technologies to attempt to outrun their competition. Additionally, Intel will likely ramp their foundry business and turn it from a hobby into a billion dollar business," said Patrick Moorhead , president and principal analyst at Moor Insights and Strategy, in an email.

There's no change in the company's strategy as of now, though things may change with manufacturing in the future, said Chuck Mulloy , an Intel spokesman. Manufacturing is a core asset for Intel, Mulloy said, adding that Intel's Technology Manufacturing Group has 50,000 employees, including 4,000 Ph.Ds. That is roughly half the employee count.

Intel puts a lot of research into underlying science and physics in the field, and will continue to take advantage of its manufacturing resources, Mulloy said.

"We're not going to walk away from that," he said.

Intel is the world's largest chip manufacturer and has invested billions of dollars in building new factories. It will be the first to move to the 14-nanometer process later this year. The nanometer process refers to the underlying physics used in factories to create substrates on which chip features are etched. Intel was the first to stack transistors on top of each other -- also called FinFET or 3D transistors -- in 2011, while rivals such as TSMC and GlobalFoundries are expected to catch up only next year.

But with PC shipments falling and Intel's smartphone and tablet chips not shipping in large amounts yet, Intel will need to fill the factory capacity to reduce the financial burden from low utilization. More chips will be coming out of Intel's factories with the upcoming move to larger 450-mm wafers, analysts said.

Intel won't change direction on its public-facing operations like mobile and PC chips, but is doubling down on manufacturing, said Sergis Mushell , an analyst at Gartner.

Krzanich is the right choice for CEO as he understands the business of manufacturing and ways to generate profits from it. He will be able to take advantage of the company's manufacturing assets, Mushell said.

"At this time, there is no other alternative but to do it. You have to fill up those fabs," Mushell said.

Choosing Krzanich as CEO is a clear indication that Intel believes it is time to take advantage of the manufacturing assets, which are the company's strength, said Dean McCarron , principal analyst at Mercury Research.

"The main goal is profit," McCarron said.

McCarron estimated that Intel would likely dedicate 80 percent of its capacity to its own chips and leave 20 percent for third-party chips. Right now that third-party chip-making operation is small, but McCarron expects Intel to take on more manufacturing contracts as it moves to a foundry model.

Intel is first and foremost a manufacturing company and that is the company's most distinctive strength relative to competitors such as Qualcomm and AMD, which use third parties to get their chips made, said David Kanter , a chip expert and industry observer.

Intel has poured millions of dollars into smartphone and tablet chip development as it tries to take market share away from ARM, whose processors are used in most mobile devices. But Intel has a philosophy of not making chips that would enable competitors.

"Intel is successfully pursuing strategic customers for foundry work, and will continue to do so. I don't believe that Intel will work with competitors ever," Kanter said.

But there could be some exceptions.

"Somebody like Apple -- if they are not going to use x86 -- I don't they would view them as a competitor," said Mercury Research's McCarron.

But Intel recently has had trouble keeping its factories busy because of a drop in PC chip shipments. Krzanich is responsible for the current capacity situation Intel is facing, said Jim McGregor , principal analyst at Tirias Research.

Intel will probably need dedicated capacity and design services to be truly successful and that could take a considerable amount of time to establish.

"They are already working on that, but it will take a long time to put the resources and business model in place," McGregor said.

Agam Shah covers PCs, tablets, servers, chips and semiconductors for IDG News Service. Follow Agam on Twitter at @agamsh. Agam's e-mail address is agam_shah@idg.com

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags business issuesintelpersonnel

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Agam Shah

IDG News Service
Show Comments

Cool Tech

Toys for Boys

Family Friendly

Stocking Stuffer

SmartLens - Clip on Phone Camera Lens Set of 3

Learn more >

Christmas Gift Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Aysha Strobbe

Microsoft Office 365/HP Spectre x360

Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications

Michael Hargreaves

Microsoft Office 365/Dell XPS 15 2-in-1

I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?