Sony PlayStation 4 on sale this holiday for $399

The PS4 will be $100 cheaper than Microsoft's Xbox One

Sony showed its new PlayStation 4 console at E3 in Los Angeles. It will launch in time for the year end holiday season for $399.

Sony showed its new PlayStation 4 console at E3 in Los Angeles. It will launch in time for the year end holiday season for $399.

Sony's PlayStation 4 will go on sale the U.S. and Europe in time for the year-end holiday season and cost US$399, the company announced Monday at its E3 press briefing in Los Angeles.

The pricing of the console is significant because earlier Monday Microsoft announced that its Xbox One console would cost $499 at launch. The PlayStation 4 will cost 349 pounds in the U.K and 399 euros in the rest of Europe.

Sony focused much of its presentation on exclusive game titles.

"There's no better way to show the strength of a platform than with the upcoming line up [of games]," said Jack Tretton, president and CEO of Sony Computer Entertainment of America.

The PS4 will support used games and it won't require an Internet connection to play them, Tretton said to an eruption of cheers and applause from the audience.

"If you enjoy single player offline, then you can do that and it won't stop working after 24 hours," he said.

The company also touted its media partnerships and assets making it clear that Sony has a competitive advantage when it comes to content. While Microsoft has to rely on third parties to create content, Sony has already produced and owns the rights to blockbuster films like "Spiderman," hit television shows like "Breaking Bad" and chart topping songs from Taylor Swift and others.

"Sony is hard at work with a unique programming plan with content that will be available exclusively on PlayStation Network and PlayStation 4," said Michael Lynton, CEO of Sony Entertainment.

"Sony Pictures will do everything in our power to drive the success of PlayStation 4," he said.

The Japanese company's presentation didn't go as smoothly as it would have liked though. During play of "Assassin's Creed IV Black Flag" the game stuttered multiple times and eventually froze. Sony didn't comment on the mishap and continued with the rest of the presentation without issue.

Sony's PlayStation 3 launched seven years ago, while Microsoft's Xbox 360 debuted one year earlier.

Nick Barber covers general technology news in both text and video for IDG News Service. E-mail him at Nick_Barber@idg.com and follow him on Twitter at @nickjb.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags sonygamesgame softwareGame platformsgaming peripherals

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Nick Barber

IDG News Service
Show Comments

Brand Post

Shining a light on creativity

MSI has long pushed the boundaries of invention with its ever-evolving range of laptops but it has now pulled off a world first with the new MSI Creative 17.

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Tom Pope

Dynabook Portégé X30L-G

Ultimately this laptop has achieved everything I would hope for in a laptop for work, while fitting that into a form factor and weight that is remarkable.

Tom Sellers

MSI P65

This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang

MSI GT76

It really doesn’t get more “gaming laptop” than this.

Jack Jeffries

MSI GS75

As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr

MSI PS63

The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?