iPad mini 2 launch: analyst predicts delay until next year, then two new models at once

Industry watcher foresees iPad mini with Retina display launching alongside budget iPad mini 2

The iPad mini 2 will launch in two flavours: a high-end iPad mini 2 with Retina display, and a budget iPad mini aimed at cheaper rivals. But we won't see either until 2014.

That's according to Ming-Chi Kuo, an analyst with KGI Securities, who has just released his latest research note on the topic of Apple product launch plans. As well as making predictions about Apple's next Haswell iMac and MacBook Pros, and anticipating production challenges for the iPhone 5S, Kuo claims that Apple will divide its iPad mini line into budget and high-end versions, and launch both in March or April 2014.

If this were anyone else, we'd probably take these predictions with a grain of salt, but Kuo has one of the best track records in the Apple analysis game. Last August's product launches were a triumphant vindication of Kuo's prophetic powers, which proved almost entirely accurate.

Apple's iPad mini was a colossal success; but some hope that its successor will come with a lower price tag

iPad mini 2 budget model: the pros and cons

Many analysts and Apple fans have called on the company to launch budget versions of its iPad mini and iPhone product lines; in principle this would help Apple to challenge Google Android's stranglehold on the cheaper mobile device market, and get a foothold in the increasingly important developing markets: China, India, Brazil and others.

There's been no official word from Apple, however, on the appeal of this strategy, and there are reasons why it might not make sense: for one thing, Apple's policy has always been to keep its product lines as simple as possible, in contrast to the diverse range of Samsung, HTC and Microsoft handsets and tablets, so that the consumer buying decision is made as easy as possible. Apple also likes to maintain a 'premium' flavour to its products, which are always beautifully engineered, packaged and advertised, and lower-end editions made from cheaper materials are only likely to dilute that.

Finally, is there really any need to launch a model specifically to be cheaper? Apple has enjoyed increased(if debated) sales in India by pushing older iPhones, rather than new budget models. If you want a budget iPhone 5, then how does the iPhone 4 grab you? And in the same way, when and if an iPad mini Retina model launches, the iPad mini 1 will naturally become a budget model to be sold alongside.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags iPadsmartphonestabletsAppleiPhonehardware systemsconsumer electronics

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

David Price

Macworld U.K.
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?