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Advertising Leaders Select FileMaker Pro 7 to Better Manage Business Processes

  • 17 March, 2005 12:03

<p>SYDNEY, Australia – March 17, 2005 – The world’s leading advertising agencies have selected FileMaker Pro 7 database solutions to help manage their creative and business processes. Among these leaders are Deutsch Inc., JWT, Lowe, McCann Erickson, Ogilvy and TBWA\Chiat\Day.</p>
<p>Many advertising agencies use FileMaker Pro for critical business tasks including job/project tracking, work status reporting, time billing, digital asset management, project archiving and more. They chose FileMaker for its ease-of-learning, quick path to productivity, low cost of ownership and easy customisation.</p>
<p>FileMaker developer EnglishComp (, with offices in New York City and Richmond, VA, creates solutions for managing multimedia, job tracking, billing and ad sales management used by many of these ad giants.</p>
<p>The #1-selling easy-to-use database software, FileMaker Pro is used by more than 100,000 creative and business professionals in advertising, direct mail, film and video production, photography, graphics design, animation, print and publishing, and TV.</p>
<p>“FileMaker Pro 7 streamlines business processes so creative professionals can focus on their art and do their best work,” said Steve McManus, General Manager Asia Pacific, FileMaker Inc. “The simplicity, ease of customisation, and ability to grow from a simple solution to managing major business processes are key reasons creative professionals choose FileMaker."</p>
<p>FileMaker Creative Pro Starter Kit
FileMaker offers the free Creative Pro Starter Kit, which includes five ready-to-use database solutions developed by experts for creative services. The solutions can be used immediately by creative, business, traffic and production professionals to manage client details, job status, digital assets, time sheets and project activities. Free downloads of the Creative Pro Starter Kit and a free 30-day trial of FileMaker Pro 7 are at</p>
<p>About FileMaker, Inc.
FileMaker Pro is used by millions of individuals and workgroups around the world to be more productive and efficient. Business, education and government customers rely on FileMaker to manage people, projects, images, assets and other information. In addition to being the number one-selling easy-to-use database software, the award-winning FileMaker product line also includes low-cost Applications that automate basic business tasks, ready-to-use Starter Solutions, and tools to create and share solutions from the desktop to the network to the web. FileMaker, Inc. is a subsidiary of Apple Computer, Inc. (NASDAQ: AAPL).</p>
<p>Customer contact:
1800 028 316</p>
<p>Media contact:
Amanda Scott Kiddie
Kinetics Pty Ltd
02 9976 6611</p>
<p>©2005 FileMaker, Inc. All rights reserved. FileMaker is a trademark of FileMaker, Inc., registered in the U.S. and other countries. All other trademarks are the property of their respective owners.</p>

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