Optus releases new 'entry level' mobile plan

New Optus $35 My Plan targeted at occasional users

Optus has today announced the launch of a new mobile plan it describes as "entry level", claiming the plan will reduce the likelihood of bill shock.

The new $35 Optus My Plan is targeted at occasional users who don't make excessive calls, or use a large amount of mobile data.

The plan includes 200 call minutes, unlimited SMS and MMS messages and 200 MB of data per month.

The plan follows Optus' new charging model, which it announced back in June. Under the new model, customers have the option to change plans on a monthly basis if they exceed their data or voice allowance.

Optus also quotes voice inclusions by minutes rather than a traditional dollar value.

Optus Australia's CEO of consumer, Kevin Russell, said the company's research indicated that customers on entry level plans are more likely to exceed data and voice allowance, resulting in high bills.

"Some Australians live in fear of using their phone because of high bills and we recognise this needs to stop. Our research has revealed that over half of our customers on entry level plans are three times more likely to experience regular breakage than customers on higher included plans."

"We estimate that an average light user is hit with close to $100 in excess usages charges over 12 months. This is why we’ve introduced the Optus $35 My Plan so customers know exactly what they are getting while having the freedom and flexibility to do more if and when they need to."

Under Optus' $35 My Plan, users who exceed their data limit will pay an extra $5 for 300 MB of data, and while an extra $10 will provide another 250 minutes of voice calls.

At the start of the following month, Optus will automatically revert customers to the original $35 My Plan inclusions.

Join the PC World newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags mobile plansmobile phonessmartphonesoptus

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.
Ross Catanzariti

Ross Catanzariti

Good Gear Guide
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

Armand Abogado

HP OfficeJet 250 Mobile Printer

Wireless printing from my iPhone was also a handy feature, the whole experience was quick and seamless with no setup requirements - accessed through the default iOS printing menu options.

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?