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POINT Australia Renames and Refocuses to Compete More Effectively in International Markets

  • 08 December, 2004 11:33

<p>Australian CRM software vendor now provides Business Process and Relationship Management solutions to roster of high-profile international customers</p>
<p>SYDNEY, Australia – 8 December 2004 – POINT Australia, a leading provider of Relationship Management and Business Process Management solutions, today announced that it was renaming itself POINT Global Solutions and adjusting its business model so it can compete more effectively in global solutions markets. The changes are effective immediately.</p>
<p>POINT Global Solutions was established in 1995 under the name of POINT Australia as the Australian subsidiary of Dublin-based CRM firm Point Information Systems. After a successful management buyout in 1998, the company quickly grew beyond its original product offerings and market reach to establish a strong international customer base for Relationship Management and Business Process solutions across multiple industries.</p>
<p>“POINT built its reputation on the successful distribution and implementation of the e-Point CRM solution in Australia,” said John Thompson, Chief Executive Officer, POINT Global Solutions. “But we have evolved into a solutions provider, not just a software company, and we serve customers in a wide variety of sectors including retail, financial services, energy, professional services, and telecommunications. The renaming of the company as POINT Global Solutions reflects the great progress we have made.”</p>
<p>POINT’s products and services include:</p>
<p>• Designing, developing and implementing contact centre CRM systems
• Designing, developing and implementing Business Process Management systems
• Undertaking custom development of solutions for
- Risk Management
- Business Process Management
- Crisis Management
- e-Business
- e-Health
- e-Government
• Professional services including:
- Consulting
- Training
- Support</p>
<p>The company’s international customer list includes BUPA health insurance and Virgin Mobile in the U.K., Verizon in the U.S., retailer Metro MGI in Germany, Indosat in Indonesia, and Mobilink in Pakistan. Customers in Australia include Commonwealth Bank, Ericsson, NSW Attorney General’s Department, Woolworths, Novo Nordisk, AGL, and Boral.</p>
<p>The company has expanded its relationship with Edify – a leading global supplier of voice,speech and contact centre optimisation solutions – to become reseller and solutions partner for the Edify e-point CRM solution in the Asia Pacific. Its previous agreement with Edify covered Australia only. Other key POINT Global Solutions partners are LogicaCMG and Macquarie Telecom.</p>
<p>“We have also been working to develop our channel relationships,” said John Thompson. “Previously, the majority of our revenue was generated through direct sales. Moving forward, we hope to derive 75 percent of our revenue from sales through the channels, and the balance through direct sales.”</p>
<p>About POINT Global Solutions</p>
<p>POINT Global Solutions was established in 1995 under the name of POINT Australia as the Australian subsidiary of Dublin-based CRM firm Point Information Systems. After a successful management buyout in 1998, the company quickly grew beyond its original product offerings and market reach to establish a strong international customer base for Relationship Management and Business Process solutions across multiple industries. The company was renamed as POINT Global Solutions and relaunched in December 2004 to reflect its role as a true solutions provider with global reach.</p>
<p>POINT Global Solutions’ offerings include the design, development and implementation of customer contact CRM systems and Business Process Management solutions, custom application development, and a range of services including consulting, training and support. The company has undertaken projects on four continents. It has customers in a wide variety of sectors including banking and financial services, telecommunications, energy, professional services, and retail. For more information, please go to www.pointgs.com</p>
<p>Media Contact
Amanda Scott-Kiddie
Account Director
Kinetics Pty Ltd
e: amanda@kinetics.com.au
T: + 61 2 9976 6611</p>

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