Uber, Ola compete to take users on motorcycle rides in India

The motorcycle is cheaper conveyance in the country than even the three-wheeler auto rickshaw

In a bid to expand the market they address in India, Uber Technologies and arch Indian rival Ola have launched on the same day pilots of a smartphone app-based service for booking motorcycle rides.

Both operators of ride-hailing apps launched their pilots Thursday in Bangalore, which besides having price-conscious users, has frequent traffic jams that could be more easily negotiated by two-wheeled vehicles.

To address more segments of the market than their traditional offerings like sedans and smaller cars, both ANI Technologies' Ola and Uber previously launched services through their apps for rides on the three-wheeler auto rickshaw, an ubiquitous sight on India’s roads. Uber suspended the auto rickshaw service in December, presumably because of stiff competition from local operators.

By offering motorbike rides through their apps, the companies haven’t invented a new mode of paid transport. Motorbike “pilots,” as the riders are called, have been offering paid rides on the pillions of their motorcycles in a number of locations like Goa for over 40 years.

Uber launched last month a pilot of its motorbike service in Bangkok.

Ola’s “Bike Taxis” are being offered at an introductory fare of 2 rupees per kilometer and 1 rupee per minute of trip time, with a minimum fare of 30 rupees (US$0.44). The two-wheeler transportation option comes with the same experience as booking a taxi on the Ola app with driver details displayed upfront, live tracking and payment using its Ola Money mobile wallet, the operator said. All pillion riders will be provided with helmets as mandated by the local government, Ola added.

Uber’s version of the motorcycle ride, called uberMoto offers both scooter and motorcycle rides with fares at 3 rupees a kilometer. The company said the new service, like its carpooling offering, is another step to help "cut congestion in Bangalore by getting people out of cars when they don’t need to use them." The minimum fare for a ride is 15 rupees. Uber said it would extend UberMoto's coverage over time.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

John Ribeiro

IDG News Service
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?