Asus Chairman Jonney Shih explains the Zenbo robot

Shih talks about why he decided to build a robot and his hopes for the technology

One of the surprise products of last week's Computex IT show in Taiwan was the Zenbo robot from Asus.

The cute, two-wheeled, home-help robot will read stories to kids, summon help for seniors in an emergency, and blast out songs while twirling around the floor to the music.

But Asus is better known as a manufacturer of smartphones and laptop PCs. Home-help robots have been tried and failed before, so why did the company decide the time is right?

IDG News Service spoke with Jonney Shih, chairman of Asus and the power behind much of the company's product planning and design, to find out more about Zenbo.

Shih said he saw the robot as an evolution in computing -- something that followed on from the PC era, mobile computing, and the recent so-called Internet of Things.

"Up to IoT, I think most of the devices are still passive," he said in an interview at Asus headquarters in Taipei. "I think there should be an animal evolving ... that can move and be more proactive computing."

160531 asus zenbo 3 Martyn Williams

Asus Chairman Jonney Shih looks at the Zenbo robot during a demonstration in Taipei on June 1, 2016.

Zenbo is Asus' first attempt at building that. "I think this is the right time, that's why we spent a lot of effort," he said.

A core focus of the development work was designing the robot to appear approachable.

160531 asus zenbo 2 Martyn Williams

The Asus Zenbo robot during a demonstration in Taipei on May 31, 2016.

That's why its face is a screen that can show a lot more computerized emotion than a traditional robot, he said. It does this through a set of large eyes and an almost perpetual smile that makes Zenbo appear cute. It's a contrast to the Pepper robot from Aldebaran Robotics, which has a fixed face and screen mounted on its chest.

Foxconn, Alibaba join SoftBank in global robotics push (4) Tim Hornyak

Japanese mobile carrier SoftBank's communications robot Pepper hands out tissues at an event in Tokyo.

But even with the best industrial design in the world, the robot won't sell unless it's useful. In coming up with a sample series of apps, Asus has targeted Zenbo toward every member of the family, Shih said.

Its features include functions for all age groups. It will read stories and play games with kids; for the elderly it can call family members for help or assistance; and for all members of the family, it can play music, present recipes, answer questions, and control the home's lights and TV.

That's a nice start, but Asus really needs to get app developers on board to start playing with the robot and dreaming up numerous other applications.

With its launch at Computex, Asus is hoping to attract software development ahead of a planned launch later this year. Zenbo will likely be available only in Taiwan at first, but sales could spread to other countries depending on its success.

It will cost around US $599.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags asus

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Martyn Williams

IDG News Service
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?