How an AI caddie could improve your golf game

Arccos Golf is leveraging the data generated by its golf performance tracking system to provide a subscription-based artificial intelligence caddie to help golfers make data-driven decisions on the course.

Stamford, Conn.-based Arccos Golf Wednesday launched a first-of-its-kind artificial intelligence (AI) caddie for golf, saying the platform will help golfers of all skill levels achieve lower scores with the power of data-driven decisions.

Dubbed Arccos Caddie, the platform is powered by the Microsoft Azure cloud platform and trained on a data set comprised of more than 61 million shots hit by the users of Arccos' golf-tracking system, elevation data and 386 million geotagged data points on more than 40,000 golf courses. Arccos notes the AI platform also accounts for weather conditions, including forecasted wind speed, wind direction, precipitation and temperature.

"Every shot in golf involves a decision-making process, and the caddie's role has historically been to help you make more intelligent choices," said Sal Syed, CEO and co-founder of Arccos. "Today, however, less than three percent of players have access to a caddie. Everyone else is missing out on a crucial source of information that can help inform every shot. With Arccos Caddie, we're democratizing the caddie experience through the power of AI and the Microsoft Azure cloud."

Arccos launched its golf-tracking system in 2014 and released the second generation, Arccos 360, last month. The system uses 14 sensors attached to the grips of your clubs. The sensors connect to a smartphone app. It can detect when you hit a shot, and then a combination of Live Shot Tracking, GPS 2.0 and Tour Analytics records the shot, provides hands-free mapping and rangefinder distances in yards or meters and breaks down your handicap into five key components — driving, approach, chipping, sand and putting. It analyzes your play to help you identify strengths and weaknesses.

arccos caddie Arccos

The company has fed the data generated by Arccos Golf over the past several years into Arccos Caddie. Caddie takes it all a step further, helping you select the proper club for the situation and projecting the odds that you'll hit the fairway or the green and the odds you'll miss left or right.

"Arccos Caddie is the first platform in sports that truly harnesses the power of artificial intelligence to help players make smarter decisions," said Mike Downey, director, principal evangelist — Sports at Microsoft. "Through the Microsoft Azure cloud platform, Arccos Caddie instantly digests unique data sets and delivers actionable advice to any golfer, from beginners to pros seeking to make the PGA Tour."

"Golfers using Arccos improved their handicap by an average of 2.77 strokes last year," Syed added. "With the introduction of Arccos Caddie, we expect this trend to reach even more dramatic heights."

Arccos plans to offer Arccos Caddie on a subscription basis. It will launch the platform on May 22.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Thor Olavsrud

CIO (US)
Show Comments

Cool Tech

Breitling Superocean Heritage Chronographe 44

Learn more >

SanDisk MicroSDXC™ for Nintendo® Switch™

Learn more >

Toys for Boys

Family Friendly

Panasonic 4K UHD Blu-Ray Player and Full HD Recorder with Netflix - UBT1GL-K

Learn more >

Stocking Stuffer

Razer DeathAdder Expert Ergonomic Gaming Mouse

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?