Step up your fashion sense with the Amazon Echo Look for 50% off

Amazon's high-tech selfie cam isn't perfect, but it can help you choose the right outfit with hands-free, 360-degree photos and videos—and today's it's half off.

When it comes to fashion, we can all use a little help. Of course, having a personal stylist is the dream, but the next-best thing is Amazon’s Echo Look. Amazon’s selling the $200 high-tech selfie cam for 50 percent off today, bringing the Echo Look down to $100.

The Echo Look snaps selfies at your command. Its voice-controlled selfie cam takes full-body shots and short videos so you can see how your outfit look from all angles. In our testing, the images were excellent even in low light conditions. The camera will also focus in to remove background distractions and allows you to share photos and video over social media.

This smart camera pairs traditional Echo features with fashion sense to become your new best friend. Unfortunately, it’s not perfect at either—it lacks a few of the functions you’d find with other Echo devices, like hands-free calling, and its fashion advice program, Style Check, isn’t all that reliable.

“In one of my style checks, the app thought my baggy, all-gray, all-sweats outfit was a ‘better combination of pieces’ than an outfit that, well, did not consist entirely of 100-percent gray-sweatpant material,” Sarah Jacobsson Purewal wrote in our Echo Look review. “In another, it thought an all-black outfit where you could see my bra was a better choice than a pair of perfectly acceptable black leggings and a fitted gray hoodie.

Still, at 50 percent off, the features that work become a lot more appealing. We gave the Echo Look 3 stars out of 5, noting that while its style advice leaves something to be desired, it shoots great photos, and the ability to easily take a hands-free, 360-degree look at your outfit helps you see how your fashion choices look to other people.

[Today’s deal: Echo Look for $100 at Amazon.]

Join the newsletter!


Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags Deals

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Alexandria Haslam

PC World (US online)
Show Comments

Brand Post

Most Popular Reviews

Latest Articles


PCW Evaluation Team

Jack Jeffries


As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr


The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Aysha Strobbe

Microsoft Office 365/HP Spectre x360

Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications

Michael Hargreaves

Microsoft Office 365/Dell XPS 15 2-in-1

I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?