Windows 7 pop-up warnings to update to Windows 10 will soon reappear

What language will Microsoft use to warn Windows 7 Pro users that the end of the world (or at least support) is nigh?

Credit: pan xiaozhen modified by IDG Comm. / Microsoft

Windows 7 support expires on January 14, 2020. And if you’re a Windows 7 Pro user, Microsoft is going to tell you that right on your PC screen via a pop-up notification.

In March, Microsoft warned that it would begin using pop-up reminders to let Windows 7 users know that it was time to upgrade. Now, that time has arrived.

In an update to Microsoft’s original blog post, Microsoft is now saying that it’s begun extending notifications to non-domain-joined Windows 7 users—consumers, in everyday language. ZDNet’s Mary Jo Foley reported this earlier.

And it won’t happen just once, either, unless you choose to opt out. In its original blog post, Microsoft said that the notifications won’t happen just once, but a “a handful of times in 2019.”

“By starting the reminders now, our hope is that you have time to plan and prepare for this transition,” the company said.

You will have the opportunity to stop the notifications entirely, though it’s very possible that Microsoft will warn you very strongly not to.

“These notifications are designed to help provide information only and if you would prefer not to receive them again, you’ll be able to select an option for ‘do not notify me again,’ and we will not send you any further reminders,” Microsoft added.

By now, Microsoft’s position should be obvious: When Windows 7 officially exits support on January 14, 2020, that PC will be at risk of attacks from malware that Microsoft simply won’t patch. Enterprises will have the option of paying for extended support on a per-PC basis, but those options haven’t been made available to consumers.

Microsoft’s attitude toward the transition has ranged from gentle reminders to starker, more fearsome warnings, and it’s not clear what language Microsoft will use to remind users that it’s time to upgrade.

Microsoft’s point is pretty clear, though: If you own Windows 7, however, your deadline’s approaching.

Join the newsletter!


Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags Windows 10Windows 10 ProfessionalWindows 10 Home

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.
Mark Hachman

Mark Hachman

PC World (US online)
Show Comments

Cool Tech

Toys for Boys

Skywatcher Dobsonian 8″ Collapsible Telescope

Learn more >

Family Friendly

Whodunnit™ Duo-Scope MFL-007 Microscope Kit

Learn more >

Stocking Stuffer

Logitech Ultimate Ears Wonderboom 2 Bluetooth Speaker

Learn more >

Christmas Gift Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles


PCW Evaluation Team

Tom Sellers


This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang


It really doesn’t get more “gaming laptop” than this.

Jack Jeffries


As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr


The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Aysha Strobbe

Microsoft Office 365/HP Spectre x360

Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?