Yahoo pitches SiteBuilder for small businesses

In an effort to expand its services for small and medium-sized businesses, Yahoo Inc. is set to introduce a Web site building tool Monday that will be offered free to the company's Web hosting customers.

Yahoo SiteBuilder is just the latest effort by the Sunnyvale, California, company to woo smaller business users, which represent a cash cow for the Internet giant. Yahoo already offers business e-mail, domain registration, Web hosting and e-commerce and marketing services for the sector. Additionally, the company announced last week that it was snapping up commercial search provider Overture Services Inc. to expand its paid listing services.

The combination of these offerings are aimed at creating a one-stop shop for small and medium-sized business users to take care of their online needs, said Rich Riley, vice president and general manager of Yahoo's Small Business group.

SiteBuilder was designed to be a quick and easy site building tool that also offers users the ability to create a unique identity for their businesses on the Web, Riley said.

The tool is aimed at do-it-yourself users, with 206 templates across five vertical industries, such as legal and medical professions, said Tim Roberts, director of product management at Yahoo Small Business.

"We did a lot of research about the kind of tools that are already out there and we think ours is different," Roberts said. SiteBuilder allows users to work offline and to easily view the pages they are building, as well make adjustments, resize images and drag and drop different Web elements, he said.

"SiteBuilder is very intuitive and leads users through step-by-step," Roberts said.

Users can also integrate other Yahoo network tools such as instant messaging. SiteBuilder is based on open standards so if users decide to take their Web site to a developer to work on, the elements they have created can be preserved, he said.

Another differentiating feature of SiteBuilder, according to Roberts, is its navigation management tool, which help users make changes across multiple pages of their site.

The company is also offering over 1,100 copyright-free images that users can add to their sites, and plans to make more available.

Yahoo has aggressively gone after the small and medium-sized business sector in recent quarters and the strategy appears to be working.Yahoo reported earlier this month that its second-quarter revenue jumped 42 percent, partly thanks to the fee-based services it offers to small business users.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Scarlet Pruitt

IDG News Service
Show Comments


James Cook University - Master of Data Science Online Course

Learn more >




Back To Business Guide

Click for more ›

Brand Post

Bitdefender 2018

Roam freely in the digital world. Critically acclaimed performance and security at your fingertips.

Most Popular Reviews

Latest Articles


PCW Evaluation Team

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?