Media releases are provided as is by companies and have not been edited or checked for accuracy. Any queries should be directed to the company itself.

Smart Handheld Device Market Concludes 2004 with an Explosive Finale, Finds IDC

  • 14 March, 2005 11:04

<p>NORTH SYDNEY, March 14th, 2005 – The final quarter of 2004 saw the Australian pen-based and converged device markets post robust quarter-on-quarter growth, with the former achieving 28.8% and the latter with 42.7% growth from 3Q 2004. Converged devices accounted for 68.6% share of the total Australian smart handheld devices market, with voice-centric devices accruing 89.0% growth from the previous quarter.</p>
<p>"The pronounced growth in the smart handheld device market was largely driven by the surge in consumer spending over Christmas, which vendors capitalised on through promotional activities such as free give-aways, redemption coupons and bundling, as well as the introduction of key price points in the quarter. The launch of several new models especially in the converged market also contributed to the strong quarter," stated IDC Analyst, Mercie Clement.</p>
<p>"IDC expects the Australian smart handheld device market to continue flourishing in 2005, with strong growth expected in the converged device market, as vendors continue to look for ways to improve and expand their current product portfolios. However, it will be important for vendors to become more strategic in the way they position their offerings, as the market becomes increasingly competitive, giving rise to a more segment-specific approach to the market," added Ms Clement.</p>
<p>From an operating system perspective, Symbian continued its success as leader, with 44.2% share of the total market. Microsoft came in at second place with 36.1% share 4Q 2004. The third position went to Palm who finished with 10.6% share of the total market.</p>
<p>There were a few notable changes to the vendor rankings in the total smart handheld device market in 4Q 2004. Nokia climbed up to the number one position to become the market leader with 30.7% share, while HP achieved the number two position with 17.4% share. PalmOne finished the quarter with 10.6% share, to gain the number three position. Rounding out the top 5 were O2 and Motorola with 8.9% and 8.4% share respectively.</p>
<p>Top five vendors (total market):</p>
<p>Nokia 30.7%,
HP 17.4%,
PalmOne 10.6%,
O2 8.9%,
Motorola 8.4%,
Others 24.0%,
Total 100%</p>
<p>For press enquiries please contact:
Mercie Clement
Associate Analyst, PC Hardware
Phone: 61 2 9925 2258</p>
<p>Click here to view the press release online:</p>
<p>Click here to subscribe to IDC press releases and newsletters online:</p>

Most Popular





Back To Business Guide

Click for more ›

Brand Post

Most Popular Reviews

Join the newsletter!

Error: Please check your email address.

Latest Articles


PCW Evaluation Team

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?