Apple Goes to Court to Protect Trade Secrets

In the lawsuit, Apple alleges that, starting in about February, an individual published digital images on the Internet of the company's new dual-processor Power Mac G4 and ApplePro Mouse. The suit seeks an injunction against further disclosures of Apple's trade secrets, as well as unspecified monetary damages.

Apple said in the suit that it doesn't know the real name of the defendant, who is referred to in the complaint as "Doe 1." The company will amend the complaint, filed in the Superior Court for Santa Clara County, California, when it discovers the defendant's true identity.

Companies often try to keep details of future products under wraps for both competitive and marketing reasons, though Apple has often seemed keener than most to prevent such information from being leaked.

Last month, for example, the company took ATI Technologies to task over a press statement issued by the maker of computer graphics cards shortly before the MacWorld Expo show in New York. The statement boasted that Apple would launch three new systems at the show -- an iMac and two Power Macs -- equipped with ATI graphics cards.

Apple was "obviously upset" by the leak, which led to "fairly lengthy discussions" between the two companies, an ATI spokesman said at the time.

An Apple spokeswoman on Wednesday said the company derives a "considerable business advantage" by keeping details about unreleased products under wraps.

"We are developing more innovative products than most of our competitors, and it's like stating the obvious to say that we want to keep that information confidential so that our competitors can't pilfer from us," the spokeswoman said.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

James Niccolai

PC World
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Featured Content

Product Launch Showcase

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?