Weave a More Useful Web...please!

The One-Click Approval

"The Internet is about usability," Nielsen said at a Web usability workshop recently. "The computer industry has been able to ship difficult-to-use products because you buy first, and then you try to use it. With the Web, usability comes first, then you click to buy or become a return visitor."

To improve usability, Nielsen suggests Web sites consider what people actually do.

Part of the problem is response time. Nielsen cites a 1968 study on interactivity showing that response time must be less than one second for interactive content. But today, how often have you hit a site that took 15 seconds to download?

Far too many sites use fancy JavaScript animations on the opening splash page. Visitors must download a player application or cache a large file before they can get anywhere on the site. "Before you know the site is any good, you're hit with a half-minute download," Nielsen says.

Beyond opening pages, Nielsen contends that Flash animations and fancy graphics are misused across the Web.

"Animation is used as a blunt weapon," Nielsen says. You're hit with brand but no useful content. And animations increase page load time.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Cameron Crouch

PC World
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Tom Pope

Dynabook Portégé X30L-G

Ultimately this laptop has achieved everything I would hope for in a laptop for work, while fitting that into a form factor and weight that is remarkable.

Tom Sellers

MSI P65

This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang

MSI GT76

It really doesn’t get more “gaming laptop” than this.

Jack Jeffries

MSI GS75

As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr

MSI PS63

The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?