The answer to usable Web sites is training

It's obvious that organisations - from the very small, to the large corporates and government departments - want to be part of the "e" action, and quickly, lest they miss out. Some organisations are up to their second and third generations of Web site development, so need a more professional approach.

Skills commonly required by organisations for Web design include HTML, JavaScript, CORBA, Micro-soft Transaction Server, Lotus Notes/Domino, database schema design and Flash. These requirements have spawned a training segment in all aspects of Web development, which in many cases leads to certification qualifications.

The Hiser Group, which provides a series of courses in user interface and usability, has researched the pitfalls of bad Web design to ensure its courses meet the usability criteria. Hiser's research results point out some of the key areas in which Web sites fail.

Internet start-ups typically spend 300 times as much money on advertising the site as they spend on its usability. As a result, many of these new sites invariably fail to keep their users and will not grow into long-term successes. Venture capitalists should question the budget allocation of their portfolio companies and refuse to waste money on sites that don't have a thorough usability process in place.

Without a doubt, as Web markets become increasingly competitive, Web site ease of use will become a way to stand out from the crowd. Most sites will waste hundreds of thousands of dollars on redesigns because designers are engaged in an endless cycle of overhauls that don't fix their problems. Their goals of achieving fast performance and consistent look and feel are directionally correct, but miss out on at least 20 more specific usability objectives. Because ease of use is not measured, flaws go undetected.

Furthermore, Forrester Research, in an audit of 20 major sites, discovered that almost half the sites ignored simple design principles for usability (for example, in the areas of "is the site organised by user goals?" and "does a search list retrieve in order of relevance?").

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Merri Mack

PC World
Show Comments

Cool Tech

Toys for Boys

Family Friendly

Stocking Stuffer

SmartLens - Clip on Phone Camera Lens Set of 3

Learn more >

Christmas Gift Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Aysha Strobbe

Microsoft Office 365/HP Spectre x360

Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications

Michael Hargreaves

Microsoft Office 365/Dell XPS 15 2-in-1

I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Featured Content

Product Launch Showcase

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?