Sharp LC40L650X LCD TV (preview)

Sharp's new mid-sized LCD television has a 40in screen with a 50,000:1 contrast ratio

The Sharp LC40L650X is a 40in LCD television with a 50,000:1 contrast ratio and 100Hz motion processing. It's a Full HD 1080p panel and has a USB port for directly playing back media files. Its $1199 price tag is on par with similar products from competitors.

Like the Sharp LC52LE820X and Sharp LC60LE925X LED televisions, the Sharp LC40L650X has clean and simple styling. The inclusion of three HDMI ports is surprising, given that almost all other televisions on the market have four.

Since it uses a CCFL LCD backlight instead of the efficient edge LED lighting of screens like the Kogan Elite LED32, the Sharp LC40L650X has unspectacular power consumption figures. It consumes an average of 174 Watts during operation, according to Sharp.