Aldi halves call inclusions on $35 mobile plan
- 17 March, 2014 13:54
Low cost MVNO Aldi announced it will retire its ALDImobile $35 plan and replace it with one that comes with half the minutes and less than half the data. The current ALDImobile $35 plan comes with 2500 call minutes and 2.5GB. It will be retired on April 2.
The new $35 plan — known as the XL Value Pack plan — comes with 1250 minutes and 1GB of data. The plan does include 2200 text messages — an increase of 200 over the old plan — and an additional 1GB of data can be purchased for $10, but only after customers have used 70 per cent of their data allowance.
The new Value Pack range consists of four plans that start from $10. An Aldi Australian spokesperson said the changes are in response to new research that suggest some customers could benefit from cheaper plans. “From our ongoing research, we have found that the majority of our customers spend less than $35 based on their current mobile usage,” said an Aldi Australia spokesperson in a statement.
Aldi has launched an online tool to help customers identify the plan that best suits their needs. Good Gear Guide is awaiting response from an Aldi spokesperson regarding terms and conditions.
Update, 18 Mar: An Aldi Australia spokesperson has confirmed to Good Gear Guide the people currently using the Active $35 plan will have to migrate to the new Value Pack plans after reaching their 30 day expiry period. Alternatively, they can transfer their remaining credit across to the new plans ahead of expiry.
Furthermore, the Value Pack plans will have a 30 day credit validity period.