Dyson launches the Dyson Airwrap styler

Dyson has unveiled their latest beauty technology product, the Dyson Airwrap styler. 

The Dyson Airwrap styler has intelligent heat control. A glass bead thermistor measures the temperature up to 40 times a second, transmitting temperature data to the microprocessor and regulating the product’s temperature. This helps ensure hair does not become exposed to extreme heat.

“We have been obsessively manipulating airflow for more than 25 years. It is one of our core expertise,” said James Dyson, Founder and Inventor at Dyson.

“Harnessing the power of Dyson’s digital motor we have engineered a truly unique styling tool preventing extreme heat damage when styling. I’m immensely proud of what our engineers have achieved.” 

Created by an in-house team, the Airwrap styler is powered by the Dyson digital motor V9. The motor spins to create an area of high pressure at the top of the styling barrel. A high velocity jet of air disperses out of six air slots around the barrel.

In order to keep the airflow focused in the desired styling direction, engineers incorporated a switching mechanism. This directs airflow according to the tension in the brush.

“As stylists, we often see the damage that extreme heat can have on hair,” said Peter Thomsen, international celebrity hair stylist and styling ambassador for Dyson Australia.

“Many women have had to compromise on the condition of their hair to create the styles they want. So it’s incredible that Dyson has engineered a tool that enables women to achieve so many different styles and have the best possible hair styling experience. The Dyson Airwrap styler is a game changer, it’s what the styling industry has been waiting for.”

The Dyson Airwrap styler is available for $699 from dyson.com.au.