Stories by IDG Online Staff

Mule software connects with the cloud

The newly released version of the open-source ESB software Mule includes a set of connectors for linking into Salesforce.com, Amazon Web Services, Facebook and other cloud services, the company announced this week.

Seven deadly sins of cloud security

Hewlett-Packard Co. and the Cloud Security Alliance list seven deadly sins you ought to be aware of before putting applications in the cloud. Have you or your provider committed these sins?

SEO strategies for marketers, new search trends

As the online search industry matures, SEO (search engine optimisation) has become much more than a keyword targeting tactic: it has evolved into optimising your brand presence through search. The advance of search algorithms has increased the import...

How to get the most out of your advertising agency

When it comes to getting more sparks out of your business, many marketers turn to creative agencies for ideas, execution and distribution of new campaigns. Rather than just sitting back and letting your agency remain at the driver’s wheel, however, i...

Top 5 tips for maximizing a small marketing budget

As you travel into the office every day, you’re likely to come across massive ad campaigns distributed across print newspapers and magazines, billboards, radio broadcasts, outdoor advertising panels and various other media outlets. While the big bran...

How to get the best results from e-mail marketing

While e-mail marketing may have a bad name in certain circles, seasoned online marketers understand the vast potential rewards in terms of conversions. Finding the right message, distribution methods and conversion funnel to get the best results from...

Top 5 customer retention strategies for marketers

It used to be that customer retention lay solidly within two areas of any business: manufacturing and customer service or support. It was up to the manufacturing process to ensure a quality product that would invoke a certain amount of brand loyalty ...

Integrating social media into your marketing mix

Social media offers an amazing array of opportunities for the marketer who knows how to use them to full effect. Social media isn’t an end in itself, however, and it is best used to complement other marketing strategies rather than used as a sole mar...

Wi-Fi aid for Haiti

Inveneo Project Director Andris Bjornson, on the roof of the Haitian headquarters of CHF International, installs the base antenna for a series of Wi-Fi links to aid groups across Port-au-Prince. CHF shared its satellite link with other aid organizati...

HP targets the cloud with new hardware

HP has designed a new portfolio of hardware, software, and services, aimed at reducing costs and saving resource, particularly for businesses involved in Web 2.0, cloud and high-performance computing.

Windows 7 RC1

Windows 7 Release Candidate 1 (RC1), prematurely available on BitTorrent file-sharing sites and due to be more widely available on May 5, is a polished piece of work, ready for prime time.

Adobe Flash CS4

There are some things in life that you look forward to with trepidation, and if you’re a regular Flash user, the CS4 version is certainly one of those. It’s a huge release, and there are features aplenty. But we wonder how many of these new tools wil...

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Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

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