Sony Ericsson Z550i
- Unique external display, Stylish design, Solid features list, Push email capabilities
- Flat keypad, Hard to open flip with one hand, No M2 card included in sales package
A solid mid-range handset with a good features list. The Z550i also looks the part thanks to a unique external display and stylish design.
Price$ 379.00 (AUD)
The Sony Ericsson Z550i is a competent and well designed mid-range mobile phone with a number of excellent features. It combines sleek and stylish looks with a 1.3 megapixel camera, FM radio, Bluetooth connectivity and a music player.
The Z550i has a flip design and features a unique vertical external display. The display is quite slim and has a deep blue backlight, so it stands out and gives the unit a touch of class. Although the screen is not colour, it still does an adequate job of displaying information, showing time, battery life, reception and the current profile selected. As usual, it also displays caller ID information as well as indicating when you receive a message.
The Z550i feels solid and well built, although it is almost impossible to flip open with only one hand. This issue aside however, we quite liked the phone's design. It looks reasonably sleek, thanks to a business-like brushed steel finish combined with metallic black edges, and is comfortable to hold into your hand. This style is continued on the inside as well. Flipped open, the Z550i reveals a soft blue backlit keypad and glossy black screen bezel. The keypad is fairly flat, but for the most part it is pretty comfortable, so you shouldn't have too many problems punching out long messages.
Sony Ericsson has kept the controls simple, with a five-way navigational pad, two selection keys and back and clear buttons. There are also volume control keys on the right hand side of the unit, which can be used for both adjusting in-call volume and media playback.
The display is fairly noteworthy for a handset in this price range. The Z550i utilizes a TFT (176 x 220) screen that is capable of 262 thousand colours. Overall its performance was above average, with a bright, vibrant picture displayed throughout our testing. It is therefore ideal for using as the camera viewfinder, or for viewing pictures and video clips. Furthermore, the Z550i display also has surprisingly good horizontal and vertical viewing angles and performs quite well in sunlight.
The Z550i has a solid list of features, headed by a 1.3 megapixel camera. This is fairly standard for a model with these specifications; fine for photos to use as wallpaper and in MMS messages, but not good enough for any sort of real photography. The lack of a dedicated camera button is a downside, although a quick press of the up button on the five-way navigational pad fires up the camera application.
What did impress us however was the list of camera shooting modes, which include panorama, frames, burst shooting, night shots, negative and black and white effects as well as a 10 second self-timer. The burst mode was our favourite; four photos are taken in quick succession with one press of the shutter button, which is great for capturing fast moving scenarios such as sports, although the lack of a flash and excessive image noise make this feature somewhat less useful.
Other features of the Z550i include an FM radio with RDS (Radio Data System), support for standard push email (POP3 and IMAP), SMS and MMS messaging (with T9 predictive text input), Bluetooth connectivity and full HTML browsing. The Z550i also includes a fairly standard media player for music and video and this supports both MP3 and AAC files. With just 25MB of on-board memory, Sony Ericsson has also included a M2 (Memory Stick 2) slot for extra storage, although there is surprisingly no M2 card in the sales package.
We were impressed with the clarity of calls on the whole. The hands-free speakerphone is loud and clear but the volume of the Z550i earpiece could have been slightly higher. In noisy environments such as walking on a busy street, the phone was a little difficult to hear.
According to Sony Ericsson the Z550i is rated at up to 5.5 of hours talk time and up to 320 hours of standby time. We found these figures very close to the mark, having to charge the unit once every two to three days, which is about average.
Join the newsletter!
Most Popular Reviews
- 1 LG G6 Plus: Full, in-depth review
- 2 First Look: Nikon D850
- 3 OnePlus 5: Full, in-depth review
- 4 Nokia 8: Full, in-depth review
- 5 Panasonic Ultra HD OLED TV Review
Latest News Articles
- Panasonic launches new Windows powered Toughpad
- Oppo release limited Barcelona FC version of R11 flagship
- 3SIXT Reveals iPhone X Offering
- ALDI Mobile Ups Stakes in the Telco Industry
- Tech21 Unveils New Phone Protection for Apple iPhone 8, iPhone 8 Plus and iPhone X
PCW Evaluation Team
The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.
The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.
The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic
I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.
It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.
The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.
- Dishonored - Death Of The Outsider review:
- LG G6 Plus: Full, in-depth review
- MSI GE73 VR Raider Gaming Laptop review
- What's the difference between an Intel Core i3, i5 and i7?
- Laser vs. inkjet printers: which is better?
- FTSocial Media Executive / Specialist (Facebook) - Online PokerNSW
- TPC++ DeveloperNSW
- FT2 x Python Developers - FinTech/TradingOther
- FTNV1 Cleared Software Engineer (Mid level) - Defence Projects - North Ryde areaNSW
- FTJunior-Mid level .Net/Front-End Developer (Brisbane location)VIC
- CCService Desk ConsultantNSW
- FTService Desk AnalystVIC
- FTRelease Manager- IT SAP ERP/EAM environmentsOther
- TPSenior Business AnalystNSW
- FTJava Application developer - Insurance BackgroundQLD
- CCNetwork Automation EngineerVIC
- CCSenior Network DesignerVIC
- FTSCCM consultantVIC
- TPAngular 1.4 - 6 months contractQLD
- TPBusiness Process Flow AnalystNSW
- CCIP Network EngineerNSW
- CCExecutive AssistantACT
- FTProject Support OfficerOther
- CC.Net DeveloperQLD
- FTETL AnalystOther
- CCPortfolio ManagerNSW
- CCSAP Techno Function ConsultantNSW
- CCData and Analytics ManagerACT
- CCMiddleware SpecialistNSW
- CCSenior Project ManagerNSW