That ad blocker you love? It's costing publishers a pretty penny
Ads have long been part of the trade-off for users of the free Web, but the rise of ad blockers is making it increasingly difficult for publishers to sustain that ad-supported model.
Advertising
News about advertising
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Facebook gives businesses more ways to privately message users
Facebook is giving businesses more reasons to use Facebook Messenger to reach customers.
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EFF-led group wants to give do-not-track some bite
For years now, checking the "do-not-track" option on your browser has been little more than wishful thinking on the part of users who care about privacy online. But now a group led by the Electronic Frontier Foundation is looking to make that a more ...
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Yahoo tackles large 'malvertising' campaign in its ad network
Yahoo said Monday it had removed malware from its advertising network, after malicious code there had gone undetected for at least six days.
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Facebook revenue surges 39 per cent but costs also soar
Facebook has posted strong sales results for the second quarter, showing continued success in its advertising business, though its costs also rose sharply.
Features about advertising
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Google's antitrust settlement means few changes
The U.S. Federal Trade Commission's antitrust settlement with Google will create few changes in the way the company operates, both critics and fans of the deal said.
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Why Oracle bought Eloqua, and what it means for the market
Oracle surprised many tech industry observers by announcing Thursday it would pay US$871 million for marketing automation software vendor Eloqua. The move seemed a bit unlikely given the amount of sales and marketing software Oracle already had.
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Zuckerberg dazzles Wall Street with Q3 mobile progress
Facebook, which had been in the doghouse with Wall Street since it went public, wowed investors with its third-quarter report on Tuesday, in particular with its improvements and early results in the crucial mobile market.
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Skeptical shopper: Enhanced advertising in augmented reality
Have you ever found yourself in an unfamiliar city with no clue about where to go and what to see? What if you could just hold up your phone, snap pictures of your surroundings, and discover interesting local restaurants and landmarks? With augmented...
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Do Apple's new ad policies take aim at Google?
If you read the most recent revision of Apple's developer terms, it sure sounds like Apple is trying to keep its ad-rival--Google's recently acquired AdMob--off of the iPhone.
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Set up is effortless.
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